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	<title>halalfocus.net &#187; Trends</title>
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		<title>Arab world needs $144bn to meet food needs</title>
		<link>http://halalfocus.net/2011/12/23/arab-world-needs-144bn-to-meet-food-needs-2/</link>
		<comments>http://halalfocus.net/2011/12/23/arab-world-needs-144bn-to-meet-food-needs-2/#comments</comments>
		<pubDate>Fri, 23 Dec 2011 11:53:09 +0000</pubDate>
		<dc:creator>hamid</dc:creator>
				<category><![CDATA[Agriculture]]></category>
		<category><![CDATA[Middle East & Africa]]></category>
		<category><![CDATA[Saudi Arabia]]></category>
		<category><![CDATA[Trends]]></category>

		<guid isPermaLink="false">http://halalfocus.net/?p=9267</guid>
		<description><![CDATA[Arab countries need to invest $144 billion in agriculture between now and 2030 to meet the demand for food for their growing populations, said an Arab official.


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<li><a href='http://halalfocus.net/2011/02/03/global-food-crisis-a-bowl-of-opportunities-for-muslim-world/' rel='bookmark' title='Permanent Link: Global Food Crisis: A Bowl of Opportunities for Muslim World'>Global Food Crisis: A Bowl of Opportunities for Muslim World</a></li>
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</ol>]]></description>
			<content:encoded><![CDATA[<div><img class="alignleft" src="http://www.arabianbusiness.com/incoming/article201687.ece/BINARY/wheat_thumb.jpg" alt="FOOD CONCERN: Food security became a major issue in the Arab world since 2008 when food prices soared in the global market. (Getty Images)" width="230" height="165" /></p>
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<p><em>FOOD CONCERN: Food security became a major issue in the Arab world  since 2008 when food prices soared in the global market. (Getty Images)</em></p>
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<p><strong>Arab countries need to invest $144 billion in agriculture  between now and 2030 to meet the demand for food for their growing  populations, said an Arab official.</strong></p>
<p>Arab states need to secure half of this amount from private investors  to meet the demand of the combined population that is expected to reach  550 million in 2030, said Tareq Al Zadjali, director general of the  Arab Organisation for Agriculture Development in an interview in Jeddah  this week.</p>
<p>Al-Zadjali said the gap in the Arab world will reach $71 billion in  2030 and without encouraging business to increase investment it can’t be  narrowed.</p>
<p>“The private investors need ready infrastructure and Arab countries  need to develop that to attract them,” he added. “I don’t expect  investors to build electricity stations, grains silos, and ports. This  is the responsibility of governments.”</p>
<p>Al-Zadjali said these investments will allow for producing as much as  93 percent of the demand for grains within the Arab world; and 81  percent of the demand for sugar crops and 69 percent of that for oil  seeds.</p>
<p>“I’m not expecting us to attract $144 billion in investments but if  we attracted 75 percent of that sum then our plan will still work,” he  added.</p>
<p>Food security became a major issue in the Arab world since 2008 when  food prices soared in the global market. Many exporting nations gave  priorities to feed their nations even as Arab countries had the money to  buy from abroad, al-Zadjali said.</p>
<p>Since then Gulf countries such as Saudi Arabia and the United Arab  Emirates developed plans to buy farms abroad in Asian and African  countries to export food back home. Al-Zadjali wants to see more Arabs  investing in agriculture within the Arab worlds’ borders.</p>


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</ol></p>]]></content:encoded>
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		<title>Businessmen unveil plans for &#8216;Muslim Facebook&#8217;</title>
		<link>http://halalfocus.net/2011/12/02/businessmen-unveil-plans-for-muslim-facebook/</link>
		<comments>http://halalfocus.net/2011/12/02/businessmen-unveil-plans-for-muslim-facebook/#comments</comments>
		<pubDate>Fri, 02 Dec 2011 10:53:44 +0000</pubDate>
		<dc:creator>salama</dc:creator>
				<category><![CDATA[Asia]]></category>
		<category><![CDATA[Media & Events]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[Turkey]]></category>
		<category><![CDATA[Muslim Consumer]]></category>

		<guid isPermaLink="false">http://halalfocus.net/?p=9114</guid>
		<description><![CDATA[A group of Muslim businessmen unveiled plans in Turkey on Thursday for a Facebook-style social networking site with "healthy values" for a young, Islamic audience.


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</ol>]]></description>
			<content:encoded><![CDATA[<p><strong>A group of Muslim businessmen unveiled plans in Turkey on  Thursday for a Facebook-style social networking site with &#8220;healthy  values&#8221; for a young, Islamic audience.</strong></p>
<p>SalamWorld.com, which will make its internet debut next year, &#8220;will  seek to unify the youth in a common vision and the healthy values of  Islam while attempting to not diffuse any unhealthy information,&#8221; said  Akhmed Azimov, the initiative&#8217;s vice-president.</p>
<p>Based in Istanbul, with offices in Moscow and Cairo and coordinators  in 30 countries, the site hopes to attract 50 million users within three  years, Azimov told about 150 journalists from <a rel="tag" href="http://www.physorg.com/tags/muslim+countries/">Muslim countries</a> at the company&#8217;s luxurious Istanbul offices.</p>
<p>&#8220;The heart of the project is to create a network without any content  that is prohibited by religion,&#8221; said Azimov, a Dagestan native. &#8220;To  achieve this, we will have a big team of moderators and there will be  filters.</p>
<p>&#8220;We also count on users to moderate themselves and to filter the contents.&#8221;</p>
<p>Azimov declined to discuss funding details but said &#8220;there&#8217;s no  problem with that,&#8221; adding the investors were a group of businessmen  from the Muslim world.</p>
<p>Beyond user-generated content, the site will offer services such as  theological consultations and city guides that list mosque locations and  halal food stores.</p>
<p>&#8220;We&#8217;re going to try to create an <a rel="tag" href="http://www.physorg.com/tags/online+encyclopedia/">online encyclopedia</a>, a sort of Islamic <a rel="tag" href="http://www.physorg.com/tags/wikipedia/">Wikipedia</a>,&#8221; Azimov said.</p>
<p><em>(c) 2011 AFP</em></p>


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</ol></p>]]></content:encoded>
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		<title>UK: Women &amp; Islam &#8211; The rise and rise of the convert</title>
		<link>http://halalfocus.net/2011/11/06/uk-women-islam-the-rise-and-rise-of-the-convert/</link>
		<comments>http://halalfocus.net/2011/11/06/uk-women-islam-the-rise-and-rise-of-the-convert/#comments</comments>
		<pubDate>Sun, 06 Nov 2011 17:25:31 +0000</pubDate>
		<dc:creator>salama</dc:creator>
				<category><![CDATA[Europe]]></category>
		<category><![CDATA[Media & Events]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[UK]]></category>

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		<description><![CDATA[Three-quarters of Britons who become Muslim are female. Now a major new study has shed light on the difficulties they face in adjusting to their new life.


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</ol>]]></description>
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<p><em><strong>Three-quarters of Britons who become Muslim are female. Now a major new study has shed light on the difficulties they face in adjusting to their new life.</strong></em></p>
<p>Record numbers of young, white British women are converting to Islam,  yet many are reporting a lack of help as they get used to their new  religion, according to several surveys.</p>
<div>
<p>As Muslims celebrate the start of the religious holiday of Eid today  and hundreds of thousands from around the world converge on Mecca for  the haj, it emerged that of the 5,200 Britons who converted to Islam  last year, more than half are white and 75 per cent of them women.</p>
<p>In  the past 10 years some 100,000 British people have converted to Islam,  of whom some three-quarters are women, according to the latest  statistics. This is a significant increase on the 60,000 Britons in the  previous decade, according to researchers based at Swansea University.</p>
<p>While  the number of UK converts accelerates, many of the British women who  adopt Islam say they have a daily struggle to assimilate their new  beliefs within a wider culture that both implicitly and explicitly  positions them as outsiders, regardless of their Western upbringing.</p>
<p>More  than three-quarters told researchers they had experienced high levels  of confusion after conversion, due to the conflicting ways Islam was  presented to them. While other major religions have established  programmes for guiding new believers through the rigours of their faith,  Islam still lacks any such network, especially outside the Muslim hubs  of major cities.</p>
<p>Many mosques still bar women from worship or  provide scant resources for their needs, forcing them to rely on  competing cultural and ideological interpretations within books or the  internet for religious support.</p>
<p>A recent study of converts in  Leicester, for example, found that 93 per cent of mosques in the region  recognised they lacked services for new Muslims, yet only 7 per cent  said they were making efforts to address the shortfall.</p>
<p>Many of  the young women – the average age of conversion is 27 – are also coming  to terms with experiences of discrimination for the first time, despite  the only visible difference being a headscarf. Yet few find easy  sanctuary within the established Muslim population, with the majority  forming their closest bonds with fellow converts rather than born  Muslims.</p>
<p>Kevin Brice, author of the Swansea study A Minority  Within a Minority, said to be the most comprehensive study of British  Muslim converts, added: &#8220;White Muslim converts are caught between two  increasingly distant camps. Their best relationships remain with other  converts, because of their shared experiences, while there is very  little difference between the quality of their relationship with other  Muslims or non-Muslims.</p>
<p>&#8220;My research also found converts came in  two types: some are converts of convenience, who adopt the religion  because of a life situation such as meeting a Muslim man, although the  religion has little discernible impact on their day-to-day lives. For  others it is a conversion of conviction where they feel a calling and  embrace the religion robustly.</p>
<p>&#8220;That&#8217;s not to say the two are  mutually exclusive – sometimes converts start out on their religious  path through convenience and become converts of conviction later on.&#8221;</p>
<p>Another  finding revealed by the Leicester study was that despite Western  portraits of Islam casting it as oppressive to women, a quarter of  female converts were attracted to the religion precisely because of  thestatus it affords them.</p>
<p>Some analysts have argued that dizzying  social and cultural upheavals in Britain over the past decades have  meant that far from adopting an alien way of life, some female Muslim  converts are re-embracing certain aspects of mid-20th-century Britain,  such as rigid gender demarcation, rather than feeling expected to juggle  career and family.</p>
<p>The first established Muslim communities  started in Britain in the 1860s, when Yemani sailors and Somali  labourers settled around the ports of London, Cardiff, Liverpool and  Hull. Many married local women who converted to Islam, often suffering  widespread discrimination as a result.</p>
<p>They also acted as a bridge  between the two cultures, encouraging understanding among indigenous  dwellers and helping to integrate the Muslim community they had joined.  Today, there is growing recognition among community leaders that the  latest generation of female converts has an equally vital role to play  in fostering dialogue between an increasingly secular British majority  and a minority religion, as misunderstood as it is vilified.</p>
<p><strong>Kristiane Backer, 45</strong></p>
<p><strong>Television presenter and author, London</strong></p>
<p>I  converted to Islam in 1995 after Imran Khan introduced me to the faith.  At the time I was a presenter for MTV. I used to have all the trappings  of success, yet I felt an inner emptiness and somewhat dissatisfied in  my life.</p>
<p>The entertainment industry is very much about &#8220;if you&#8217;ve  got it, flaunt it&#8221;, which is the exact opposite to the more  inward-oriented spiritual attitude of my new faith. My value system  changed and God became the centre point of my life and what I was  striving towards.</p>
<p>I recognise some new converts feel isolated but,  despite there being even fewer resources when I converted than there  are now, it isn&#8217;t so much an issue I&#8217;ve faced. I&#8217;ve always felt welcomed  and embraced by the Muslims I met and developed a circle of friends and  teachers. It helps living in London, because there is so much to engage  in as part of the Muslim community. Yet, even in the capital you can be  stared at on the Tube for wearing a headscarf. I usually don&#8217;t wear one  in the West except when praying. I wear the scarf in front of my heart  though!</p>
<p>I always try to explain to people that I&#8217;ve converted to  Islam, not to any culture. Suppression of women, honour killings or  forced marriages are all cultural aberrations, not Islamic ones. Islam  is also about dignity and respect for yourself and your femininity. Even  in the dating game, Muslim men are very respectful. Women are cherished  as mothers, too – as a Muslim woman you are not expected to do it all.&#8221;</p>
<p><strong>Amy Sall, 28</strong></p>
<p><strong>Retail assistant, Middlesbrough</strong></p>
<p>I&#8217;d  say I&#8217;m still a bit of a party animal – but I&#8217;m also a Muslim. I do go  out on the town with the girls and I don&#8217;t normally wear my headscarf – I  know I should do, but I like to do my hair and look nice! I know there  are certain clothes I shouldn&#8217;t wear either, even things that just show  off your arms, but I still do. My husband would like me to be a better  Muslim – he thinks drinking is evil – so it does cause rows.</p>
<p>I  haven&#8217;t worshipped in a mosque since I got married, I find it  intimidating. I worry about doing something wrong; people whispering  because they see my blonde hair and blue eyes. Middlesbrough is a  difficult place to be a Muslim who isn&#8217;t Asian – you tend to be treated  like an outsider. Once, I was out wearing my headscarf and a local man  shouted abuse. It was weird because I&#8217;m white and he was white, but all  he saw was the scarf, I suppose. It did make me angry. My family were  surprisingly fine with me converting, probably because they thought it  would rein me in from being a bit wild.</p>
<p><strong>Nicola Penty-Alvarez, 26</strong></p>
<p><strong>Full-time mother, Uxbridge</strong></p>
<p>I  was always interested in philosophy and the meaning of life and when I  came across Islam it all just clicked. In the space of four or five  months I went from going to raves to wearing a headscarf, praying five  times a day and generally being quite pious – I did occasionally smoke  though.</p>
<p>I felt very welcomed into the Muslim community, but it was  a mainly white convert community. My impression of the Asian community  in west London was that women felt sidelined and were encouraged to stay  at home and look after the men rather than attend mosque. I think this  was more a cultural than religious thing, though.</p>
<p>Non-Muslims  certainly treat you differently when you&#8217;re wearing a headscarf –  they&#8217;re less friendly and as a smiley person I found that hard. After a  year-and-a-half of being a Muslim I stopped. I remember the moment  perfectly. I was in a beautiful mosque in Morocco praying beside an old  lady and something just came over me. I thought: &#8216;What the hell am I  doing? How have I got into this?&#8217; It just suddenly didn&#8217;t feel right.  Needless to say my husband, who was a fellow convert, wasn&#8217;t impressed.  He remained devout and it put a lot of strain on our relationship. We  split up, but are on amicable terms now. I&#8217;m not really in contact with  the Muslim friends I made – we drifted apart.</p>
<p>I don&#8217;t regret the  experience. There is so much that I learnt spiritually that I&#8217;ve kept  and I haven&#8217;t gone back to my hard partying ways.</p>
<p><strong>Donna Tunkara</strong></p>
<p><strong>Warehouse operative, Middlesbrough</strong></p>
<p>I  was a bit of a tearaway growing up – drinking, smoking, running away  from home and being disrespectful to my parents. I converted 10 years  ago because I met a Muslim man but I&#8217;ve probably become more devout than  him.</p>
<p>Sometimes, I miss going shopping for clothes to hit the town  and then going home and getting ready with my mates, having a laugh.  The thing is no one is forcing me not to – it&#8217;s my choice.</p>
<p>It did  come as a shock to my family, who are Christian. They&#8217;ve not rejected  me, but they find it difficult to understand. I feel bad because I don&#8217;t  now attend weddings, funerals or christenings because they&#8217;re often at  pubs and clubs and I won&#8217;t step inside.</p>
<p>There needs to be more  resources for women who convert. I know some mosques that won&#8217;t allow  women in. But in the Koran there is an emphasis on women being educated.  I&#8217;ve learnt about the religion through my husband&#8217;s family and books –  if you want support you have to look for it. It&#8217;s taken time to regain  an identity I&#8217;m comfortable with. Because I&#8217;m mixed race and a Muslim  ,people don&#8217;t see me as British – but what&#8217;s important is that I know  who I am.</p>
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		<title>The Mainstreaming Of Fair Trade</title>
		<link>http://halalfocus.net/2011/10/20/the-mainstreaming-of-fair-trade/</link>
		<comments>http://halalfocus.net/2011/10/20/the-mainstreaming-of-fair-trade/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 10:01:52 +0000</pubDate>
		<dc:creator>hamid</dc:creator>
				<category><![CDATA[Agriculture]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Trends]]></category>

		<guid isPermaLink="false">http://halalfocus.net/?p=8023</guid>
		<description><![CDATA[Consumer awareness of Fair Trade in the U.S. is around 34%--not as high as awareness of organic products, but it's a large number considering that Fair Trade has been around in this country for less than two decades. Organic certification in the U.S. has existed since the early 1970s.


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<li><a href='http://halalfocus.net/2009/07/07/ningxia-to-hold-int-l-investment-and-trade-fair/' rel='bookmark' title='Permanent Link: Ningxia to hold Int&#8217;l investment and trade fair'>Ningxia to hold Int&#8217;l investment and trade fair</a></li>
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</ol>]]></description>
			<content:encoded><![CDATA[<div>By <a title="View user profile." href="http://www.fastcompany.com/user/153941">Ariel Schwartz</a></div>
<p><img class="alignleft" style="border: 0pt none;" src="http://images.fastcompany.com/upload/fair-trade-coffee.jpg" border="0" alt="" width="372" height="248" /></p>
<p>If  you&#8217;ve swigged Honest Tea, eaten a spoonful of Ben and Jerry&#8217;s, or  sipped on a Starbucks drink, chances are that you&#8217;ve consumed a Fair  Trade product. And while you may not know exactly what it means for a  product to be certified Fair Trade, you probably know that it&#8217;s a good  thing.</p>
<p>You probably also have noticed the proliferation of Fair  Trade products recently&#8211;there are over 10,000 of them on U.S. store  shelves, and in the second quarter of 2011, sales of Fair Trade  certified products skyrocketed 63%. After 13 years of existence in the  U.S. (it has been around longer in Europe), Fair Trade is going  mainstream.</p>
<p><span style="text-decoration: underline;">Paul Rice</span> [1], the CEO of Fair Trade USA (and former <em>Fast Company</em> cover model), believes that it has taken off for two reasons: an  increase in consumer awareness and concern around social and  environmental issues, and the fact that many people are realizing that  the things they consume can have a large ripple effect.</p>
<p>&#8220;You see  this rapidly growing desire for people to know where their stuff came  from,&#8221; says Rice. &#8220;I think this rising consciousness is leading to a  phenomenon that we call the Conscious Consumer. Depending on whose data  you read, that consumer segment is anywhere from 15% to 40% of American  adult shoppers.&#8221; This is a group that is looking for socially and  environmentally responsible products on a daily basis&#8211;and they&#8217;re  willing to pay a little bit more (a five to 10 cent premium) for a  product that makes them feel good.</p>
<p>On the corporate side, Fair  Trade certification has grown because of an awareness of the  ramifications of being caught with a supply chain that&#8217;s reliant on,  say, child labor. Companies all see that the Fair Trade label offers a  degree of distinction, especially for the ever-growing Conscious  Consumer segment. &#8220;Companies are increasingly rethinking how they  approach global supply chains and looking for more traceability and more  transparency, and that&#8217;s what Fair Trade does,&#8221; says Rice.</p>
<p>The  concept of Fair Trade is simple: Fair Trade USA works with U.S.  companies to audit and ensure that their products are compliant with  international Fair Trade standards. Farmers who produce Fair Trade  certified products receive a fair price for their labor, don&#8217;t have to  deal with middlemen who skim money off the top of transactions, follow  stringent environmental standards, and invest premiums from sales in  community development.</p>
<p>Consumer awareness of Fair Trade in the  U.S. is around 34%&#8211;not as high as awareness of organic products, but  it&#8217;s a large number considering that Fair Trade has been around in this  country for less than two decades. Organic certification in the U.S. has  existed since the early 1970s.</p>
<p>The Fair Trade movement has grown  so large that it now has the hallmarks of a successful campaign:  celebrity spokespeople. Musicians <span style="text-decoration: underline;">Grace Potter</span> [2] and <span style="text-decoration: underline;">Michael Franti</span> [3] both are putting on concerts this month dedicated to Fair Trade  awareness&#8211;the first time that Fair Trade has had any sort of major  celebrity endorsement. &#8220;If you look at all the causes out there, sooner  or later everyone looks for high-visibility spokespeople to tell their  story. We&#8217;re ready,&#8221; says Rice.</p>
<p>Both concerts (Franti&#8217;s concert from earlier this month and Potter&#8217;s upcoming concert on Thursday) are streaming at <span style="text-decoration: underline;">Green Mountain Coffee</span> [4]&#8217;s Facebook page. Green Mountain was the largest purchaser of Fair Trade certified coffee in the world in 2010.</p>
<p>&#8220;It&#8217;s  one thing to stand beside a brand and say that it tastes good. We&#8217;re  talking about giving people a better life and providing the stability  for these farms and the communities that are creating this coffee,&#8221; says  Potter.</p>
<p>Fair Trade USA has certainly seen more success in some  areas than others. A few years ago, Fair Trade started thinking about  taking its methodology &#8220;from farm to factory,&#8221; according to  Rice&#8211;beginning with soccer balls and apparel. The challenge is taking  these Fair Trade items from mission-driven retailers to big companies  like Wilson, Nike, Gap, and Levi&#8217;s.</p>
<p>The apparel companies, at  least, are all interested. &#8220;They&#8217;re curious about whether or not they  can get the consumers to pay a little more to cover the extra cost to  have a more sustainable factory,&#8221; says Rice. &#8220;That said, launching Fair  Trade apparel in the recession was just bad luck, because no apparel  company wanted to raise prices.&#8221; After crunching the numbers with one  jeans company, Fair Trade USA found that a $40 pair of jeans would cost  just $4 or $5 more to go Fair Trade&#8211;but the apparel companies aren&#8217;t  convinced that customers will pay.</p>
<p>Regardless, Rice predicts that  Fair Trade certifications will continue to grow in the coming years.  &#8220;Our goal is by 2015 to double our volume and impact around the world in  every product category we&#8217;re working in. We&#8217;ll also definitely be  launching new product categories, but we want to go deeper in everything  we&#8217;re doing,&#8221; he says.</p>


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</ol></p>]]></content:encoded>
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		<title>UAE: How Urbanisation is Changing Emirati Identity</title>
		<link>http://halalfocus.net/2011/10/18/uae-how-urbanisation-is-changing-emirati-identity/</link>
		<comments>http://halalfocus.net/2011/10/18/uae-how-urbanisation-is-changing-emirati-identity/#comments</comments>
		<pubDate>Tue, 18 Oct 2011 14:26:06 +0000</pubDate>
		<dc:creator>salama</dc:creator>
				<category><![CDATA[Middle East & Africa]]></category>
		<category><![CDATA[Opinion]]></category>
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		<guid isPermaLink="false">http://halalfocus.net/?p=7996</guid>
		<description><![CDATA[Today, the total population of the UAE has exceeded eight million with the nationals accounting for 923,000 of the total. Many UAE nationals privately dispute the figures of UAE nationals in the belief that the UAE population is less than the official estimate. A significant number of UAE nationals commute daily to the urban environments of Dubai and Abu Dhabi from the poorer emirates such Ras Al Khaimah and Fujairah.


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</ol>]]></description>
			<content:encoded><![CDATA[<div><em>By Sultan Sooud Al Qassemi </em></div>
<p>A <a href="http://www.youtube.com/watch?v=HVJFoUbUek4">video</a> taken in the late 1990&#8217;s shows Sheikh Zayed standing in his majlis  talking to Mohammed Khalifa Al Habtoor, the speaker of the Federal  National Council who served from 1997 to 2003.</p>
<p>I vividly recall  watching that video when I was a teenage student in Paris. Sheikh Zayed,  wearing his golden embroidered bisht, a sort of cape worn by the heads  of tribes in the Gulf on major occasions, gestures to the audience in  his majlis, saying, &#8220;I swear by God Almighty that I did not know that  there were now people (citizens) who were living in rented  accommodation. Until I have received their request letters. In Abu Dhabi  and in Dubai and from Sharjah and from Ras Al Khaimah. There are people  living in rented accommodation. How can they be living in rented  accommodation? How can any ruler accept that his citizens are today  living in rented accommodation?&#8221;</p>
<p>That was as recent as 1998.  Today, however, it is a completely different story. Many UAE nationals  reside not only in rented houses but also in rented apartments and  studios, and many of these shared.</p>
<p>When Sheikh Zayed officially became President of the UAE in December 1971, there were <a href="http://www.uae.gov.ae/government/politics.htm">180,000 UAE inhabitants</a>. That was a manageable number even with the country&#8217;s then meagre resources.</p>
<p>Today, the total population has <a href="http://www.uaeinteract.com/docs/Population_leaps_to_8.19_million/41204.htm">exceeded eight million</a> with the <a href="http://www.business24-7.ae/Articles/2009/8/Pages/03082009/08032009_c722384159174481afb7517de9d6433f.aspx">nationals accounting for 923,000</a> of the total. Many UAE nationals privately dispute the figures of UAE  nationals in the belief that the UAE population is less than the  official estimate.</p>
<p>It is indubitable, however, that many more  Emiratis today live in an urban environment. And a significant number of  UAE nationals commute daily to the urban environments of Dubai and Abu  Dhabi from the poorer emirates such Ras Al Khaimah and Fujairah.</p>
<p>A  friend, an HR manager, told me a revealing story. A bright Emirati  girl, whom we shall name Aisha, applied at one of the many job fairs in  Dubai to work for a government-owned establishment.</p>
<p>After the  interview young Aisha asked my friend if she would be getting the job.  He told her that she would be notified in a week&#8217;s time. The girl seemed  anxious and told the interviewer that if he could not give her an  answer by the end of the day, he need not bother notifying her at all  later.</p>
<p>Aisha explained that she was one of five young girls who  commute daily to work from one of the farther Northern Emirates to  Dubai. Aisha, you see, had lost her job and was very close to losing her  carpool seat, the cost of which she shared with the other four Emirati  girls.</p>
<p>It seems that there was another contender for the seat  and losing it would mean she could not take a new job in Dubai. Stories  like that (and there are many) do not fit well with the flamboyant image  of the Emirati national and receive little media attention. The media  prefer, for instance, the launch of a brand new real estate project.</p>
<p>Such  stories also reveal the divide between the age groups. Young UAE  national girls are proportionally more educated than young men but are  still confined to the customs and traditions of the country. Seldom do  young girls share a flat apart from their families, as is the case with  young Emirati men.</p>
<p>Abu Dhabi especially has become a magnet for  job seekers as its economy continues to grow rapidly despite the recent  global financial crisis. New projects, most of them government-led, were  not postponed or terminated as was the case in some of the other six  emirates.</p>
<p>So high has been the demand for accommodation in Abu  Dhabi that the 1980&#8217;s and 90&#8217;s phenomenon of Emiratis and expats living  in one emirate and working in another has been replicated in the  capital.</p>
<p>I half jokingly told my friends that in 2009 Dubai had  become Abu Dhabi&#8217;s Sharjah, the latter being seen by some as an  alternative accommodation location to Dubai&#8217;s relatively more expensive  homes. This is not a negative development since it ensures that the  numerous projects that are constructed in Dubai remain occupied.</p>
<p>The  phenomenon has grown so much recently that some Abu Dhabi firms have  arranged to pick up their staff from places like Ibn Battuta mall in  Dubai and bus them to work in Abu Dhabi, which is about an hour&#8217;s drive  away.</p>
<p>But where does the UAE identity figure in all this?  Emiratis from a less wealthy background are, like any other nationality,  more willing to work in demanding jobs than are their more prosperous  fellow citizens.</p>
<p>For example, etisalat, a telecom provider in  Abu Dhabi is largely run and staffed by Emiratis from Ras Al Khaimah.  That should not be seen as a negative phenomenon since their presence  has contributed to a demographic balance between expats and nationals in  Abu Dhabi.</p>
<p>In fact, many Emiratis who traditionally came from  the northern less-wealthy emirates and regions have chosen to relocate  permanently to Abu Dhabi, Dubai, and even Sharjah. Commuting time is an  issue since, for example, a short drive of fifteen kilometres from  Sharjah to Dubai can take up to <a href="http://www.bi-me.com/main.php?id=11182&amp;t=1">one hour and forty-five minutes</a>. Movement to the urban areas has drastically affected the locus of Emirati identity in the country.</p>
<p>Today,  much of the traditional culture of the UAE is better preserved in the  rural areas of the country while the nation&#8217;s rapid urbanisation is  creating realities on the ground that are too fast for us to deal with.</p>
<p>For  instance, the younger generations of the Shehhi tribe of Ras Al  Khaimah, a proud and gracious people, started moving to Abu Dhabi three  decades ago for work. Their language, a mixture of Arabian Gulf coastal  dialect and classical Arabic, is seldom being transmitted to their  children and is at risk of disappearing altogether when the older  generation passes on.</p>
<p>But in non-urban cities with a slower pace  of life poetry is recited in majlises and women and men learn  traditional handicrafts and the way to cook local dishes. Many of those  traditions are now disappearing because of the rapid urbanisation of  culture.</p>
<p>Many majlises have been exchanged with the imported  culture of coffee houses that serve tobacco called sheesha or  hubbly-bubbly. Some say it is too benign a name for a carcinogenic  import that is harming not just Emirati health but also our Emirati  culture.</p>
<p>In suburban settings, on the other hand, many young  Emiratis learn how to keep birds of prey, identify the fish that swim in  the Arabian Gulf, and distinguish among various types of dates. Urban  Emiratis, those thirty and under, are often loathe to be associated with  such non-essential aspects of 21st-century life.</p>
<p>Of all seven  emirates it is Abu Dhabi, by far the most affluent, that will probably  be the biggest benefactor or victim, depending on which way you see it,  of a <a href="http://www.uaeinteract.com/docs/Abu_Dhabis_population_set_to_grow_to_3.1_million_by_2030/26936.htm">huge population increase</a> that is projected to take the city&#8217;s population to 3.1 million by 2030 from the present one million.</p>
<p>And  like the more urban emirates of Dubai and Sharjah, Emirati culture will  probably be a major casualty of this exponential jump. What is the UAE  capital doing to combat such serious erosion? Quite a bit in fact, and  its strategy seems to be novel and pre-emptive.</p>
<p>First, there is the <a href="http://www.tdic.ae/en/project/projects/cultural-1/zayed-national-museum.html">Sheikh Zayed National Museum</a> that is being designed by the Pritzker Architecture Prize winner, Lord  Norman Foster and his firm Foster Partners Ltd. The museum, to be  located in the Cultural District of Saadiyat Island just 500 metres  offshore from the capital city island of Abu Dhabi, will be dedicated  not only to the country&#8217;s founder, its namesake, but also to various  aspects of Emirati culture such as desert life and customs.</p>
<p>Second,  Abu Dhabi established a National Center for Documentation and Research  with the duty to spread awareness of the history of the UAE, conduct  school visits and lectures, and safeguard historical documents. Such a  center &#8220;inspires patriotism, as archives preserve the memories and  historical register of the nation&#8221; <a href="http://www.cdr.gov.ae/ncdr/English/index.aspx">according to its website</a>.</p>
<p>Third,  Abu Dhabi is also aggressively supporting the Poet of Millions  competition in which nabati or traditional Arabian Peninsular dialect is  the ticket to large monetary rewards. In fact, this popular and  successful show is so notable that it recently made the <a href="http://www.nytimes.com/2007/08/01/world/africa/01iht-letter.1.6933683.html">front page of The New York Times newspaper</a>.</p>
<p>Fourth,  Abu Dhabi made sure that it does not sell land to non-Gulf nationals.  Although it is not certain that this policy will persist in the future,  it has acted to safeguard any terrestrial claims that expats may have in  the emirate.</p>
<p>Rather than selling property and land outright, as  is the case in Dubai, Ajman, Um Al Qaiwain, and Ras Al Khaimah (Sharjah  and Fujairah are the two most strict emirates with regard to property  sales), Abu Dhabi authorizes a 99-year lease for non-GCC citizens.</p>
<p>Fifth,  in 2001 Abu Dhabi launched the Emirates Film Competition under the  umbrella of the Abu Dhabi Authority for Culture and Heritage (ADACH). To  the point of Emirati culture, <a href="http://www.efilmc.ae/english/sn_ru_e.aspx?i1=3089&amp;i2=8057&amp;i3=5429">condition number twenty states</a> that &#8220;works may be submitted to the competition on the condition that  they respect the aims of the competition; specifically, films must deal  with Culture or U.A.E. Heritage.&#8221;</p>
<p>Additionally, in September  2009 Abu Dhabi hosted a meeting of UNESCO&#8217;s Intergovernmental Committee  for the Safeguarding of the Intangible Cultural Heritage &#8220;to discuss  world cultural traditions that face an immediate risk of being wiped  out.&#8221;</p>
<p>The UAE delegation <a href="http://www.thenational.ae/apps/pbcs.dll/article?AID=/20090928/NATIONAL/709279850">supported the recognition of falconry by UNESCO</a>and  nominated the UAE traditional dances of Al Ayala and Al Ahaala for  recognition by the international body. Abu Dhabi clearly realizes the  danger of the disappearing UAE culture, and rather than battling  globalization, Abu Dhabi is employing the strategy of using that  unstoppable force to promote Emirati culture.</p>
<p>In the desert oasis  of Al Ain, the capital recently multiplied its preservation efforts,  and the results are starting to show. The preservation of Al Jahili  Fort, for instance, was coupled with an exhibition of the history of  Zayed the First who ruled the emirate in the late 19th century.</p>
<p>The  fort also houses photographs taken by Wilfred Thesiger, one of the  earliest Western explorers to the area known then as the Trucial States.  Thesiger was embraced as one of our own by the people of the emirates  who affectionately nicknamed the British visitor famous for crossing the  Empty Quarter as <a href="http://86.96.196.32/en/portal/heritage/al.jahili.fort.aspx">Mubarak bin London</a>.</p>
<p>Abu  Dhabi, the city in the UAE that is standing to gain or lose most from  the influx of foreigners searching for a better life, may have an  advantage over Dubai, the pioneering Gulf city, in that it can learn  from other&#8217;s experiences and limit practices such as foreign ownership  of land and employ a pre-emptive rather than reactionary effort to  preserve Emirati identity.</p>
<p>And yet it is ironic that the city is  becoming so expensive that many of its inhabitants, including Emirati  nationals (those people it is keen on protecting the most) are forced  either to live outside it or to share a rented accommodation within it.</p>
<p>More  than a decade after Sheikh Zayed&#8217;s declaration that he was surprised to  learn that Emiratis are forced to live in rented accommodation, the  urbanisation of Emirati culture only seems to be gaining momentum.  Emiratis like the carpooling Aisha have been trying in their own way to  cope with this new culture in their attempts to follow the job market.</p>
<p>It  may be too soon to tell if Abu Dhabi&#8217;s strategy of embracing  globalisation and employing it as a tool to preserve Emirati culture  will be a success. It is likely that as the Emirate heads to tripling  its overall, mostly foreign, population, only parts of it will prevail  in this rolling cultural experiment.</p>
<p>Finally, there may come a  time soon when Emiratis realize that they have exchanged too much, too  soon, for too little. By then the old generation would have passed on,  and it will be a case of salvaging what is left of Emirati culture in a  way like walking into a burned house to salvage what the fire has  spared.</p>
<p>On the one hand, urbanization may turn out to be, as  many fear, the fire that is slowly eating up Emirati culture, leaving  many of us helpless to stop it and left wondering what will be left to  salvage. On the other hand, it may be the Emirati culture&#8217;s best chance  of survival in a globalized world.</p>
<p>(<span><em>Sultan Sooud Al Qassemi is a UAE-based commentator on Arab affairs. He tweets as @SultanAlQassemi)</em></span></p>


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</ol></p>]]></content:encoded>
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		<title>UK: Google predicts the Internet could help create 365,000 new UK jobs by 2015</title>
		<link>http://halalfocus.net/2011/09/12/uk-google-predicts-the-internet-could-help-create-365000-new-uk-jobs-by-2015/</link>
		<comments>http://halalfocus.net/2011/09/12/uk-google-predicts-the-internet-could-help-create-365000-new-uk-jobs-by-2015/#comments</comments>
		<pubDate>Mon, 12 Sep 2011 12:24:57 +0000</pubDate>
		<dc:creator>salama</dc:creator>
				<category><![CDATA[Europe]]></category>
		<category><![CDATA[Media & Events]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[UK]]></category>

		<guid isPermaLink="false">http://halalfocus.net/?p=7716</guid>
		<description><![CDATA[Google drives home the point, backed by other technology companies, that businesses across Europe need to understand a series of digital “mega-trends” if they want to be able to reap the full benefits of what the Internet can offer. Recent trends include a shift to mobile, the adoption of Cloud-based technologies and online media could all help encourage innovation.


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</ol>]]></description>
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<p><a href="http://thenextweb.com/uk/2011/09/12/google-predicts-the-internet-could-create-365000-new-uk-jobs-by-2015/?utm_source=twitter&amp;utm_medium=twitter-publisher-main&amp;utm_campaign=twitter" target="_blank"><em>www.thenextweb.com</em></a></p>
<p>Economists based in Google have predicted that an Internet boom in  the UK could open as many as 365,000 jobs within the next five years,  with the Internet accounting for a fifth of the regions GDP growth, <a href="http://www.telegraph.co.uk/finance/festival-of-business/8754672/Google-chief-predicts-UK-internet-jobs-boom.html" target="_blank">The Telegraph reports</a>.</p>
<p>Google’s European Vice-President and chief of search operations  Philipp Schindler believes that despite European businesses fighting to  remain afloat during a period of economic uncertainty, Internet-based or  Internet-related companies that use the web successfully were still  growing strongly.</p>
<blockquote><p>“A study by McKinsey has shown that in France and in a  mature economy like the UK, the internet is responsible for a fifth of  GDP growth. In the UK, given the rate of job creation that economists  associate with a rise in GDP, this translates into an expectation of  hundreds of thousands of new jobs thanks to the internet,” he said.</p>
<p>“And I think that is on the conservative side. That is what could be  achieved by putting a focus on this sector. That feels to me like a  sizeable number.”</p></blockquote>
<p>Schindler is in the UK to help drive Germany’s mid-sized sector,  helping to drive the amount of goods exported by businesses in the  region. He noted that for every pound that is imported, the UK exports  “close to £3 in e-commerce goods and services”. He adds that the “UK is  already doing relatively well in that sector but the ratio could be  significantly higher”.</p>
<p>Google drives home the point, backed by other technology companies,  that businesses across Europe need to understand a series of digital  “mega-trends” if they want to be able to reap the full benefits of what  the Internet can offer. Recent trends include a shift to mobile, the  adoption of Cloud-based technologies and online media could all help  encourage innovation.</p>
<p>Schindler also noted Google’s plans to expand its presence in the UK:</p>
<blockquote><p>“The UK is our second largest market in the world. In a  lot of areas in the UK businesses are defining the online world  globally, they are innovation leaders. In terms of investing in the UK,  we will obviously continue to invest in the UK – on the engineering side  and the business side. We’ve just opened our third office here in Soho,  it has a lot of seats.”</p></blockquote>
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</ol></p>]]></content:encoded>
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		<title>USA: Natural and Organic F&amp;B expected to grow</title>
		<link>http://halalfocus.net/2011/06/15/usa-natural-and-organic-fb-expected-to-grow/</link>
		<comments>http://halalfocus.net/2011/06/15/usa-natural-and-organic-fb-expected-to-grow/#comments</comments>
		<pubDate>Wed, 15 Jun 2011 07:58:55 +0000</pubDate>
		<dc:creator>hamid</dc:creator>
				<category><![CDATA[Farm-to-Fork News]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[USA]]></category>

		<guid isPermaLink="false">http://halalfocus.net/?p=7084</guid>
		<description><![CDATA[U.S. retail sales of natural and organic foods and beverages expected to grow 103% between 2010 and 2015, with annual sales exceeding US$78B in 2015: Packaged Facts


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<p>Jun 13, 2011 – PRNewswire</p>
<p>Headlines are rewritten for editorial clarity. The original story and headline begin below.</p>
<p><strong>Original Headline:</strong> <em>Natural and Organic Food and Beverage Market to Double by 2015 </em></p>
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<p>CHICAGO,  June 13, 2011 (PRNewswire) – Far outpacing growth in conventional  groceries, U.S. retail sales of natural and organic foods and beverages  rose to nearly $39 billion in 2010, an increase of 9% over the previous  year, and 63% higher than sales five years earlier, according to  &#8220;Natural and Organic Foods and Beverages in the U.S., 3rd Edition&#8221; by  market research publisher Packaged Facts.</p>
<p>The next several years are forecast to experience even greater growth.  Packaged Facts projects 2011 will serve as a jump-start for the market  as sales ultimately increase by a dramatic 45% by the end of the year.  Overall projections are that the market will grow by 103% between 2010  and 2015, with total annual sales exceeding $78 billion in 2015.</p>
<p>Helping to fuel growth are recent moves by major marketers and  manufacturers seeking to capitalize on consumer demand for these  products. At the beginning of 2011, Frito-Lay North America, the $13  billion snack food division of PepsiCo, announced that by the end of the  year, approximately half of its product portfolio will be made with all  natural ingredients. The change will affect three of Frito-Lay&#8217;s  biggest brands: Lay&#8217;s potato chips, Tostitos tortilla chips, and  SunChips multigrain snacks.</p>
<p>&#8220;The Frito-Lay products will in themselves have an enormous impact on  the natural foods marketplace, and Frito-Lay&#8217;s move will spur other  manufacturers to invest more heavily in producing natural and organic  products,&#8221; says David Sprinkle, research director and publisher of  Packaged Facts. &#8220;Since Frito-Lay&#8217;s announcement, Kraft Foods and  Coca-Cola have made strategic moves to better position themselves in the  market.&#8221;</p>
<p>A February 2011 Packaged Facts consumer survey found that 38% of the  U.S. adults who are grocery shoppers buy organic groceries, and 58% buy  packaged food products marketed as &#8220;all-natural&#8221; (but not organic).  Furthermore, the Packaged Facts survey found that 37% of all respondents  &#8220;strongly&#8221; (12%) or &#8220;somewhat&#8221; (25%) agree that they seek out natural  and organic foods and beverages.</p>
<p>&#8220;Natural and Organic Foods and Beverages in the U.S., 3rd Edition&#8221;  examines sales and growth potential, identifying key issues and trends  that will affect the marketplace through 2015. Extensive analysis via  both proprietary Packaged Facts data and syndicated national consumer  panel data gauges consumer attitudes and purchasing, retail shopping  patterns, and media usage and preferences, both traditional and social.</p>
<p>The report also includes comprehensive coverage of new product trends  across dozens of categories; analysis and images of products and print  ads; and profiles of trend-making marketers and retailers. Interviews  with industry experts round out the market analysis, filling out the  context of the broader industry, social, economic and psychographic  drivers of consumer behavior and product purchasing.</p>
<p>For further information, please visit: http://www.packagedfacts.com/Natural-Organic-Foods-6057035/.</p>
<p>About Packaged Facts &#8212; Packaged Facts, a division of  MarketResearch.com, publishes market intelligence on a wide range of  consumer market topics, including consumer goods and retailing, foods  and beverages, demographics, pet products and services, and financial  products. Packaged Facts also offers a full range of custom research  services. To learn more, visit: www.packagedfacts.com. Follow us on  Facebook, LinkedIn and Twitter.</p>
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		<title>Opinion: An Islamic approach to ethical consumerism</title>
		<link>http://halalfocus.net/2011/06/09/opinion-an-islamic-approach-to-ethical-consumerism/</link>
		<comments>http://halalfocus.net/2011/06/09/opinion-an-islamic-approach-to-ethical-consumerism/#comments</comments>
		<pubDate>Thu, 09 Jun 2011 15:13:53 +0000</pubDate>
		<dc:creator>salama</dc:creator>
				<category><![CDATA[Branding & Marketing]]></category>
		<category><![CDATA[Food Manufacturing]]></category>
		<category><![CDATA[Halal Integrity]]></category>
		<category><![CDATA[Meat & Poultry]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[The Americas]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[USA]]></category>
		<category><![CDATA[Halal food]]></category>

		<guid isPermaLink="false">http://halalfocus.net/?p=7021</guid>
		<description><![CDATA[Until recently, halal foods were defined only by ritual slaughter and mass-market production. But today’s ethical consumer trends are making the industry take a second look at what halal really means.


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</ol>]]></description>
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<div><em>By Zahed Amanullah, June 8, 2011</em></div>
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<div><strong>As the halal marketplace and industry matures, we are seeing more  efforts to incorporate ethical values in halal products. And as American  halal food consumers demand a deeper spiritual connection with their  food and the processes by which they are produced, they have also  demonstrated that they are willing to pay for them.</strong></div>
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<div>Until recently, halal foods were defined only by ritual slaughter and  mass-market production. But today’s ethical consumer trends are making  the industry take a second look at what halal really means.</p>
<p>Ask any number of Muslims about the meaning of halal (when it comes to  food) and you’re likely to get as many answers as there are cuisines.  While the methods and conditions under which halal meat was prepared  were relatively uncontroversial or unchallenged a generation ago,  increasing consumer awareness has resulted in a demand for greater  transparency in standards and production.</p>
<p>According to recent surveys, American Muslim consumers are much more  brand conscious (70%) and much less price sensitive than in the past. As  their identities gel, over 80% want to buy brands that support their  Muslim or cultural identity. At the same time, 75% want brands that make  them feel part of a wider community, not a marginal one. These  seemingly divergent requirements are worth a deeper look since they are  actually the driver of convergence of Islamic and Western values, as it  pertains to natural food ingredients, sustainable farming practices,  socially responsible ethics, and environmental stewardship.</p>
<p>Recent trends in all natural and organic American food products have  given some indication of what American Muslim consumers are increasingly  seeking as their lifestyles converge. Over the past few decades, we  have seen an emphasis on ethical consumerism and values-based food  products. Organic and natural foods, which contain no additives,  preservatives, or unhealthy processing, have been growing at <a href="http://www.altmuslim.com/a?URL=http%3A%2F%2Fwww.researchandmarkets.com%2Fresearch%2F18f9c2%2Ffood_global_indus">20% per year</a> since the early 1990s and in the U.S. alone generate over $30 billion  in sales. Sales of socially responsible products that promote just  practices for workers’ rights and socially responsible ethics, such as  FairTrade, have <a href="http://www.altmuslim.com/a?URL=http%3A%2F%2Fwww.sustainablebusiness.com%2Findex.cfm%2Fgo%2Fnews.display%2Fid%2F22361">proved</a> to be very compelling economic and social enterprises in the US. And  environmentally friendly products, which offer recycled packaging and  energy efficient alternatives, have also <a href="http://www.altmuslim.com/a?URL=http%3A%2F%2Fwww.waste-management-world.com%2Findex%2Ffrom-the-wires%2Fwire-news-display%2F1412371212.html">made a positive impact</a> with consumers. American consumers have proven that they are willing  to pay a premium for products with these values. Wouldn’t affluent  American Muslim consumers, who are 40% more affluent than the average  American, do likewise?</p>
<p>For pioneering halal food manufacturers and certifiers who have been  keeping track of all these trends, serving this market means creating a  “faith-based” approach that goes beyond the conventional rules-based  criteria for religious slaughter. This approach emphasizes restoring  sacredness and nurturing a spiritual connection with food, creating an  emotional connection with food and culture that should appeal to Muslim  and non-Muslim consumers alike. These values are often called “<a href="http://www.altmuslim.com/a?URL=http%3A%2F%2Fwww.islamicconcern.com%2Fbismillah.asp">tayyib</a>,” an explicit reference in the Qur’an that refers to what is good, wholesome, and pure among what is permissible (halal).</p>
<p>Exploring tayyib more broadly, a case can also be made for a set of  common values in business ethics that meets or exceeds the highest  standards set in mainstream industry. This includes applying Islamic  principles of economic and social justice (diversity, empowerment,  transparency), equity to stakeholders (fair wages for employees, fair  trade globally), and a sense of responsibility to the environment,  consumers, and society at large.</p>
<p>This tayyib approach also warrants more attention to the basics of  ritual slaughter itself. Although mechanical slaughter has been  increasingly allowed by some halal certifiers to cope with price and  volume constraints, the traditional method of slaughtering by hand has  found strong advocates, especially since it is a much cleaner and  holistic alternative to the unhealthy commercial meat production and  factory farming methods present in mainstream America today. “Human  beings can calm the animal down before slaughter and reassure the animal  with a human touch,” says Abdullah Nana, head of Halal Advocates of  America, an organization that monitors halal processing. ”The recitation  of the name of Allah by a human being at the time of slaughter is a  requirement for Muslims, and we firmly believe that the name of God  serves to calm the animal and reassure it before slaughter.”</p>
<p>Such an approach has its supporters within the mainstream industry. Consider the efforts of <a href="http://www.altmuslim.com/a?URL=http%3A%2F%2Fen.wikipedia.org%2Fwiki%2FTemple_Grandin">Temple Grandin</a>,  a doctor of animal science at Colorado State University and a  pioneering animal welfare expert. Grandin has researched unstunned hand  slaughtering and found scientific evidence to prove that it to is <a href="http://www.altmuslim.com/a?URL=http%3A%2F%2Fwww.unstunnedhalal.com%2Fcourses%2Ftemple.html">less stressful</a> to the animal than stunning (though other less scientific studies used  by stunning advocates argue otherwise). Additionally, she found that  more pain and stress was caused to the animal from the way it was <a href="http://www.altmuslim.com/a?URL=http%3A%2F%2Fwww.grandin.com%2Fritual%2Fmaintain.welfare.during.slaughter.html">held during slaughter</a> (usually hung), which has led to her proposals of <a href="http://www.altmuslim.com/a?URL=http%3A%2F%2Fspiritofhumane.com%2F">alternate methods</a> of restraint. Adds Nana, “I know of organic meat plants who implement  hand slaughter and have a tremendous appreciation of ritual slaughter as  a whole and the alignment of this slaughter method with the values the  company stands for.”</p>
<p>For American Halal, a Stamford, CT-based premium halal company, these  tayyib values were designed into their Saffron Road brand from the  ground up. Starting with a commitment to use hand slaughtered meat with  transparent and verifiable standards, they endeavoured to use all  natural (antibiotic free or certified organic) ingredients with no  additives, preservatives, or hormones; animals humanely raised in a  safe, clean, and comfortable environment; sustainably and locally raised  on smaller family owned farms; and 100% vegetarian animal feed with no  hormones, antibiotics, or rendering. All of these have been implemented  at considerable expense and risk, particularly so for an early stage  company like American Halal.</p>
<p>“The spiritual essence behind this 1,400 year old Islamic tradition of  zabihah and tayyib harvesting is the belief that all our livestock  should be given proper dignity and treated humanely so that the  livestock we eat are raised in a safe, clean, comfortable environment,&#8221;  says Adnan Durrani, CEO of American Halal. &#8220;By sourcing only from  smaller family owned farms and adhering to zabihah or hand slaughtering  methods, we at Saffron Road believe we can then conduct this in a  holistic manner, to better serve our Creator while still being mindful  of our core sustainable values. For sure our halal sacred cow is that we  shall never fall into the questionable practice of machine slaughter –  for us, this would be a sacrilege in terms of our core values.”</p>
<p>And in order to effectively translate these values to a wider audience, a  broader ethical approach would include the highest standards of  mainstream certification in a number of areas. For Saffron Road,  American Halal sought participation in the Non-GMO Project (which  opposes genetic modification) and became the only halal certified brand  to meet the guidelines of <a href="http://www.altmuslim.com/a?URL=http%3A%2F%2Fwww.certifiedhumane.org">Humane Farm Animal Care</a> (HFAC), a US animal welfare organization which Temple Grandin is the  advisor to, insuring Saffron Road explicitly follows Grandin’s animal  welfare philosophy in their treatment of animals.</p>
<p>To complete the process, Saffron Road sought a mainstream retailer that  embodies the same ethos and values &#8211; Austin, TX-based Whole Foods  Market, the largest natural food retailer in the world. Saffron Road  became the first halal product line to be offered nationally at the  premium natural food chain, which incidentally was the only U.S. food  retailer to <a href="http://www.altmuslim.com/a?URL=http%3A%2F%2Fwww.reuters.com%2Farticle%2F2011%2F05%2F04%2Fus-wholefoods-idUSTRE7437Z320110504">raised its profit forecast</a> to record levels for 2011, in spite of slumps elsewhere in the U.S.  food retail market. Sales of Saffron Road have also been robust and  Whole Foods has recently increased Saffron Road’s shelf space by 400%  and is adding 11 new products for Ramadan, 2011.</p>
<p>As the halal marketplace and industry matures, we may see more efforts  at incorporating tayyib values in halal products. As American halal food  consumers continue to demand a deeper spiritual connection with their  food and the processes by which they are produced, they have also  demonstrated that they are willing to pay for them. It’s a message that  hearts and minds of the global halal industry cannot afford to ignore.</p>
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<div><em>Zahed Amanullah is Executive Editor of <a href="http://www.altmuslim.com" target="_blank">altmuslim.com</a>. He also serves on the Board of Directors for American Halal.</em></div>


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</ol></p>]]></content:encoded>
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		<title>USA: Ethnic Food Markets are Expanding</title>
		<link>http://halalfocus.net/2011/04/15/usa-ethnic-food-markets-are-expanding/</link>
		<comments>http://halalfocus.net/2011/04/15/usa-ethnic-food-markets-are-expanding/#comments</comments>
		<pubDate>Fri, 15 Apr 2011 04:51:46 +0000</pubDate>
		<dc:creator>salama</dc:creator>
				<category><![CDATA[Research]]></category>
		<category><![CDATA[The Americas]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[USA]]></category>
		<category><![CDATA[Halal food]]></category>

		<guid isPermaLink="false">http://halalfocus.net/?p=6667</guid>
		<description><![CDATA[According to this article, if you enjoy discussing and researching food trends, you can earn thousands of dollars at home online generating and marketing ethnic food market reports on your computer and selling them for more than $3,000 each to industries. 


Related posts:<ol><li><a href='http://halalfocus.net/2009/09/16/retailers-and-brands-target-ethnic-markets/' rel='bookmark' title='Permanent Link: Retailers and brands target ethnic markets'>Retailers and brands target ethnic markets</a></li>
<li><a href='http://halalfocus.net/2008/01/19/ethnic-trend/' rel='bookmark' title='Permanent Link: Ethnic Trend'>Ethnic Trend</a></li>
<li><a href='http://halalfocus.net/2010/12/01/uk-tesco-adds-seven-ranges-to-ethnic-line-up/' rel='bookmark' title='Permanent Link: UK: Tesco adds seven ranges to ethnic line-up'>UK: Tesco adds seven ranges to ethnic line-up</a></li>
<li><a href='http://halalfocus.net/2009/03/07/the-growing-halal-and-kosher-markets/' rel='bookmark' title='Permanent Link: The Growing Halal and Kosher Markets'>The Growing Halal and Kosher Markets</a></li>
<li><a href='http://halalfocus.net/2009/04/17/kosher-halal-foods-meet-demands-of-today-s-consumers-but-most-don-t-know-it-yet/' rel='bookmark' title='Permanent Link: Kosher, Halal Foods Meet Demands of Today&#8217;s Consumers &#8212; But Most Don&#8217;t Know It Yet'>Kosher, Halal Foods Meet Demands of Today&#8217;s Consumers &#8212; But Most Don&#8217;t Know It Yet</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<div><a title="Sacramento" href="http://www.allvoices.com/Sacramento">Sacramento</a> :  <a title="CA" href="http://www.allvoices.com/United-States-Of-America/California">CA</a> :  <a title="USA" href="http://www.allvoices.com/United-States-Of-America">USA</a> | Apr 14, 2011</div>
<p>By <a title="AnneHart" rel="nofollow" href="http://www.allvoices.com/users/AnneHart">AnneHart &#8211; All Voices<br />
</a></p>
<p><strong>How Would You Like to Generate and Market Ethnic Food Market Reports Online for a Living? Ethnic Food Markets are Expanding.</strong></p>
<p>If  you enjoy discussing and researching food trends, you can earn  thousands of dollars at home online generating and marketing ethnic food  market reports on your computer and selling them for more than $3,000  each to industries. The ethnic food market is expanding dramatically to  fill the needs of diverse cultures in the US as well as fulfill the food  requirements of immigrants and the children of immigrants keeping food  traditions from the culture. This not only extends to human food but to  pet foods as well.</p>
<p>You&#8217;d be surprised as what these reports sell  for online. And some of the information you&#8217;d gather from your report  comes from government reports, studies, and publications.</p>
<p>The  business could be done entirely at home online. You do your research,  generate a report, and email it to the customer after the client pays  you, for example, online through PayPal or through a credit or debit  card.</p>
<p>Here&#8217;s how it works. First you research the most current  information your potential customer might need on the ethnic food  industry. You begin by writing to or talking to owners of stores and  online services that import, develop, process, or sell ethnic foods,  including recipes. You talk or write to the manufacturers of packaged  foods that sell to a wide ethnic market.</p>
<p>The starting point  begins with market research. Then you collect the facts into reports.  The goal of such a business is to provide insight for clients looking  for insight as well as hindsight. The market trends figures provide the  hindsight. Your clients follow the money.</p>
<p>You&#8217;ll have to provide  six categories of information. These would be 1. analyses, 2. product  and market trends, 3. new opportunities, 4. projections, 5. sales  figures and information, and 6. marketing strategies. The goal of these  reports you could generate would be to analyze trends so clients would  be able to get a handle on foresight. So your strategy would be to  provide insight, hindsight, and foresight by showing clients the trends,  sales figures, and marketing strategies.</p>
<p>It&#8217;s all about food.  But for what informational and how-to details would your clients be  willling to pay you $3,000 per report? They&#8217;d pay that amuch for  specific details on 1. market share, 2 . segmentation, 3. size and  growth, including projected growth of the USA&#8217;s ethnic food markets.  You&#8217;re going to have to put facts together in a report and sell the  report as a package deal for various prices ranging from more than  $2,000 to more than $3,000 for each report. And you&#8217;ll sell to industry,  not to general consumers looking for food information.</p>
<p>What  industry wants to know from you in a report on ethnic food is the latest  information. When it comes to selling, marketing, and promoting ethnic  food in the USA, you&#8217;ll have the research the most up-to-date  information on Latin and Asian foods and ingredients that go into Latin  and Asian foods.</p>
<p>This includes finding the most current  information on the most calescent spice trends. One of your best selling  points would be if you developed reports targeting <em>global flavor profiles</em>.</p>
<p>For  example, a report could emphasize what ethnic foods, or going into more  depth, what flavors, are selling world wide. You could generate reports  on whether more packaged foods or food ingredients are sold in the USA  or globally, or what the sales figures and trends are regarding cooking a  specific type of ethnic food in the USA.</p>
<p>Read marketing and  trend reports that already are selling widely in the food industry,  including the government reports and statistics. Your reports would  research the newest facts and explain to customers what ingredient,  food, or trend in eating at home or at restaurants is heating up  American palates along with what ingredients to make those foods are  being sold at supermarkets, ethnic groceries, online, and through health  food stores.</p>
<p>With new immigrants groups that weren&#8217;t in the USA  in large numbers 50 years ago, comes grocery stores to fulfill the  cooking and eating needs of not only those immigrants and their  grandchildren, but also to please American palates not of that ethnic  group. For example, what are the newest trends in Asian foods that are  eaten by non-Asians in the USA and overseas?</p>
<p>What are the  marketing trends and sales like regarding Middle Eastern foods, Latin  American foods, and Slavic foods consumed by people inside and outside  of the corresponding ethnic group? Are Latin-American foods best  marketed on TV and radio stations broadcast in Spanish? How many  non-Latin Americans are buying and consuming Latin-American food  products, fresh produce and meats, packaged foods, or separate cooking  ingredients and publications?</p>
<p>Kosher foods and Halal foods both are bought by the increasing Muslim populations in America, especially in the Midwest (<a href="http://www.allvoices.com/people/Dearborn%252C_Michigan">Dearborn, Michigan</a> for example). New, Halal food industries are increasing in areas where  there are Muslim neighborhoods with persons from a wide variety of  nations, for example, Indonesia, the Middle East, the Caucasus  Mountains, parts of Eastern Europe, Central Asia, including Pakistan,  Afghanistan, and parts of India. A variety of cultures are interested in  buying Halal food. And Kosher food is bought by persons from a wide  variety of backgrounds that prefer Kosher foods for spiritual or  individual reasons.</p>
<p>When it comes to specialty pet foods, there&#8217;s  the ethnic pet food market to explore that grew out of demand from the  ethnic human food industry. What manufacturers sell ethnic pet foods?  You might research this industry. One example would be to generate  current informational reports on ethnic pet foods.</p>
<p>Some  veterinarians claim that feeding slaughterhouse wastes to animals  increases their risk of getting cancer and other degenerative diseases.  As a result, natural and organic pet food manufacturers have been  increasing in number, including manufacturers offering Kosher pet food  for dogs and cats and organic food for dogs and cats.</p>
<p>For  example, the market for kosher dog and cat food is expanding.  Kosher-meat based pet food products have the US Patent number, 6277435. A  pet food composition is provided for domesticated cats and dogs which  contains from about 15 to 60 weight percent of kosher meat.</p>
<p>According to the <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5mcmVlcGF0ZW50c29ubGluZS5jb20vNjI3NzQzNS5odG1s">Free Patents Online</a> site, The composition of kosher pet food further includes a source of  carbohydrates, a source of fiber, and a source of fat. The pet food  composition is fed to domesticated cats and dogs for which a kosher diet  is recommended for health and/or spiritual reasons.</p>
<p><a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5rb3NoZXJwZXRzLmNvbS9mb3Jkb2dzLmh0bWw=">Kosher Pets</a> is the only patented dog food endorsed for use in a kosher home. Foods  are made with human-grade ingredients such as liver, vegetables,  chicken, and olive oil. KosherPets&#8217; foods and treats for dogs are rich  in essential Omega-3 and Omega-6 fatty acids and probiotics; while being  free of added hormones, antibiotics, or artificial preservatives. <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5rb3NoZXJwZXRzLmNvbS9QYXNzb3ZlcjEuaHRtbA==">Kosher Pets</a> also offers a special &#8220;<a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5rb3NoZXJwZXRzLmNvbS9QYXNzb3ZlcjEuaHRtbA==">Kosher for Passover</a>&#8221; line of pet food.</p>
<p>There&#8217;s a reason why these specialized dog and cat foods are made for special holidays. According to the <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5rb3NoZXJwZXRzLmNvbS9QYXNzb3ZlcjEuaHRtbA==">site</a>,  &#8220;Probably the most significant observance related to Passover involves  the removal of chametz. Chametz includes anything made from wheat, rye,  barley, oats and spelt. Not only is it forbidden to eat chametz during  Pesach; but it is also forbidden to derive benefit from it by feeding it  to pets! KosherPets&#8217; KfP products will keep you in the clear.&#8221;</p>
<p>The  Kosher dog food market has thrived for more than 30 years. For example,  you can research an article on kosher-style dog food manufacturing, &#8220;<em>Renicom&#8217;s Mother Klein&#8217;s Kosher Style dog food</em>&#8220;,  Advertising Age, p. 24, Feb. 26, 1979. There are several dog and cat  food manufacturers that produce kosher food for pets (dogs and cats),  for example Wheeling, Illinois-based Evanger&#8217;s Dog and Cat Food Company  that produces a line of wet kosher pet food. Evanger&#8217;s doesn&#8217;t use any  grains as fillers.</p>
<p>According to an April 13, 2003 article, &#8220;<a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5ldmFuZ2Vyc2RvZ2Zvb2QuY29tL2Fib3V0L25ld3NfdHJpYnVuZS5odG1s">Observe: Kosher Food for Your Pet</a>,&#8221;  published in the Chicago Tribune (online edition) by William Hageman,  Evanger&#8217;s received &#8220;the endorsement of the Chicago Rabbinical Council  and began selling the food in December&#8221; of that year. &#8220;The biggest  seller has been the chicken flavor (ingredients: whole dressed chicken,  water for processing).&#8221;</p>
<p>Other kosher dog foods include chicken  rice dinner; beef; beef, chicken and liver; lamb and rice dinner; and  chopped turkey. There&#8217;s also a kosher seafood dinner for cats. Ethnic  food markets go back in time and are thriving today. Also see the  article, &#8220;<em>The challenge of keeping kosher,</em>&#8221; Stephen Bennet,  Progressive Grocer, vol. 69(8), p.149(3), Jul. 1999. You might open a  report-generating business specializing only in specialty foods.</p>
<p>Check out the <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5zcGVjaWFsdHlmb29kLmNvbS9kby9uZXdzL0NhdGVnb3J5"> Specialty Food Magazine</a> site. There is a wide variety of cultures, each with a specialty ethnic  food. Then there&#8217;s the holistic food markets, the vegan and vegetarian,  the organic, special diets markets, cheeses, wines, beers, and the  multi-ethnic spices and herbs markets. It&#8217;s difficult to run out of  constantly current material on human or pet food markets. With  increasing Hindu, Buddhist, and Muslim communities and ethnic  specialties in food, there are the Halal food markets as well to  research and also Indian, Thai, Carribbean, Cajun, and Latin American  spices, herbs, and foods.</p>
<p>On researching the Halal markets, see <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy50b21zb2ZtYWluZS5jb20vcHJvZHVjdHMvcHJvZHVjdC1jZXJ0aWZpY2F0aW9uLmFzcHg/Y2lkPXMtMDkwMDAx"> Tom&#8217;s of Maine</a> that offers, with product certification, both Halal and Kosher foods.  Halal is an Arabic word meaning lawful or permitted. Since 2006, all  Tom’s of Maine products have carried the Halal endorsement, which  certifies that they are made in accordance with Islamic guidelines under  the supervision of the Islamic Food and Nutrition Council of America  (IFANCA).</p>
<p>Also, <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy50b21zb2ZtYWluZS5jb20vcHJvZHVjdHMvcHJvZHVjdC1jZXJ0aWZpY2F0aW9uLmFzcHg/Y2lkPXMtMDkwMDAx"> Tom&#8217;s of Maine</a> products have carried the kosher certification since 1990. Most of  their products are manufactured under the supervision of the Kashruth  Division of the Union of Orthodox Jewish Congregations and are certified  as kosher and pareve. Their site notes,&#8221;that only our deodorants are  kosher for Passover, and that some new products may not yet bear the OU  Kosher symbol.&#8221;</p>
<p>If you&#8217;re looking for an ethnic guide to the USA Muslim food market, check out <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy56YWJpaGFoLmNvbS8=">Zabinah.com</a>. The <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy56YWJpaGFoLmNvbS8=">site</a> reports that it&#8217;s the world&#8217;s largest guide to Halal restaurants and  products where the viewer can find nearby Halal food. Globally, more  Halal groceries, food distributors, and restaurants are opening,  especially in the UK. For example, Subway sandwich franchise has  successfully operated halal-only versions of its stores in the UK.</p>
<p><a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy56YWJpaGFoLmNvbS8=">Zabihah.com</a> has grown worldwide from its North American roots. The site notes that  it also serves English speakers/travellers or those for whom English is  not a primary language. According to the site, &#8220;there are millions of  Muslims around the world who are unable to use an English site or would  simply prefer it in their native tongue.&#8221; The <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy56YWJpaGFoLmNvbS8=">Zabihah.com</a> site reports it is &#8220;now ready to open up our first few non-English language sites to beta testing.&#8221;</p>
<p>Specializations  in any one area of ethnic food offers a wide variety of choices. You  might open a specialty generating marketing reports service focusing on  European foods, including the latest generation of artisan cheeses from  Switzerland. You could focus on cheeses that are very popular worldwide  such as the traditional alpines. These cheeses offer a variety of taste  experiences and promising sales opportunities for which you might  generate reports.</p>
<p>Another field of ethnic foods to emphasize is  the modified Mediterranean diet foods, or check out the Greek, Russian,  Ukrainian, Polish, or Scandinavian food ethnic markets. Which markets  are expanding? The Asian and Latin American ethnic food industry is  growing rapidly.</p>
<p>You could emphasize Asian foods such as Indian  foods, herbs, and spices, Japanese or Chinese, Thai, Indonesian, Pacific  Islands, Philippines, Vietnamese, Korean, or foods from Australia and  New Zealand. Some smaller groceries in the USA feature foods from the  UK. Others have African foods or African American, Cajun, Tex-Mex, or  any other ethnic group that wants traditional food ingredients or foods  in the USA.</p>
<p>Focus on an area of expanding sales. Your research  will tell you which ethnic food area is expanding the fastest at a  particular time.</p>
<p>Pick your ethnic food specialty, and research as  many possible aspects of that market with a focus. Then generate a  report that will give people in the ethnic food industry information  that they can&#8217;t find anywhere else without the same research effort  you&#8217;ve done. That&#8217;s what makes the reports worth several thousands  dollars each.</p>
<p>The most important points: the information has to  be current, not yet in the media, and offer practical guidelines. The  benefits you offer clients is to give sales figures, trends, and other  new information so your clients won&#8217;t get blindsided early on by making  the wrong choices.</p>
<p>Clients from the food industry will buy your  reports if your current information helps them solve problems and  resolve issues. Executives in the food industry want a system. And they  want to see measurable results.</p>
<p>Sometimes such reports become  &#8220;frontloading ancillaries&#8221; that is, like trade journals and industrial  newsletters summarizing bits of information. But reports are more  in-depth. They have to be different in that they are more current and  contain much more information than what&#8217;s in a newsletter or trade  journal article.</p>
<p>Informational reports have to contain guidelines  that readers easily can follow step-by-step. Clients want to know  trends, changes, what sells best, and how to solve problems when it  comes to what food is safest and healthiest. Include the ethnic foods  cookbooks and publications.</p>
<p>The only way to write a report based  on your own research is to read industrial reports that you can find in  online databases and in the industrial section of public libraries and  university libraries. More information can be obtained from trade  associations and the government. But your information has to be more  recent and be more in depth if a client is willing to pay thousands for  one marketing and trends report with up-to-date figures, trends, and  facts.</p>
<p>You also find information from the food industry.  Sometimes you&#8217;ll have to call manufacturers and look at their own  marketing reports. Interview people that study business trends in ethnic  foods.</p>
<p>Go to the trade shows and talk to vendors. For example, carrot ice cream is popular in Japan. Could it sell in the USA? <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL25vdGVhdGluZ291dGlubnkuY29tLzIwMDkvMDUvMDgvY3VycnktY2Fycm90LWljZS1jcmVhbS8="> Curry carrot ice cream</a> is gaining popularity in New York, in homes, would it do well commercially if sold in stores? See the book, <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5hbWF6b24uY29tL0FzaWFuLUljZS1DcmVhbS1Zb3VyLUtpZHMvZHAvMDk3MzQ0OTY2Nw=="> Asian Ice Cream for You and Your Kids</a> by Arron Liu.</p>
<p>Would  almond-based non-dairy frozen dessert sell well in supermarkets as  almond milk, rice milk, soy milk, and nut milk are selling great  currently across the country? What specialty and special-diet products  are being offered in some US supermarkets, such as no-salt added canned  wild salmon?</p>
<p>When will specialty and special-diet foods be available in all areas? What are the trends and sales figures on these products?</p>
<p>For  example, pomegranate in jars have sold for years in Middle  Eastern-style groceries in the USA, largely unnoticed by the general  American public until reports of health benefits of pomegranate juice  emerged in the media based on scientific studies. Now major supermarkets  carry several brands of pomegranate juice. It&#8217;s not only found in  ethnic groceries anymore.</p>
<p>Besides having a line in supermarkets,  the organic fruit farms also sell pomegranate juice online, pomegranate  extract, and other types of pomegranate. Another area to research is the  snack food market, including ethnic snack foods and ingredients.</p>
<p>If  you research the correct sources of current information, you could keep  finding new trends to generate reports. Pay attention to the changing  economic scenes. You might specialize in ethnic food for humans or pets.  In addition to ethnic food markets, there also are the holistic food  markets for people. There&#8217;s also an expanding market for holistic food  featuring canned food for dogs and cats. Read the trade journals in your  specialty before you look for any other information.</p>
<p>Some examples of manufacturers of specialized dog food include the <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYXdzY2hvaWNlLmNvbS9wcm9kdWN0ZGV0YWlscy5hc3B4P3Byb2R1Y3RpZD01NzImYW1wO2xpbms9JmFtcDtncm91cD0mYW1wO2ltZz1QNjEwNDI3LmpwZyZhbXA7Y2F0ZWdvcnk9MzI4OA=="> Holistic Animal Care</a> brand, <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYXdzY2hvaWNlLmNvbS9wcm9kdWN0ZGV0YWlscy5hc3B4P3Byb2R1Y3RpZD01NzImYW1wO2xpbms9JmFtcDtncm91cD0mYW1wO2ltZz1QNjEwNDI3LmpwZyZhbXA7Y2F0ZWdvcnk9MzI4OA=="> Azmira Nutritionals Canned Dog Formula</a>. Azmira was voted &#8220;Best Canned Food in the Whole Dog Journal&#8221; August 2000 and 2001. Another brand, <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5ldmFuZ2Vyc2RvZ2Zvb2QuY29tL2Fib3V0L2tvc2hlci5odG1s"> Evanger&#8217;s</a> also sells to an international food market as well as in the USA. Read the April 25, 2005 Chicago Tribune online article, &#8220;<a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5ldmFuZ2Vyc2RvZ2Zvb2QuY29tL2Fib3V0L25ld3Nfa29zaGVyMy5odG1s">Dogs Participate in Passover Seder</a>.&#8221;</p>
<p>Getting  back to the ethnic food market for humans, it&#8217;s widely expanding to  cater to the diverse tastes nationally and globally. So there&#8217;s room for  you to specialize in any one aspect or cover several of the ethnic food  markets when you generate reports for the industry.</p>
<p>Look at the <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9ldGhuaWMtZm9vZC1tYXJrZXQtYzQ4OS8="> Ethnic Food Market Reports</a> below offered by <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9ldGhuaWMtZm9vZC1tYXJrZXQtYzQ4OS8="> The Packaged Facts Collection</a>.  You can open a home-based online business researching any aspect of the  food markets and generate reports that you sell online to customers in  the industry.</p>
<p>Attend the expos and trade shows to look for  vendors and manufacturers that could become your potential clients.  Here&#8217;s what the <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9ldGhuaWMtZm9vZC1tYXJrZXQtYzQ4OS8="> Ethnic Food Market Reports</a> from <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9ldGhuaWMtZm9vZC1tYXJrZXQtYzQ4OS8="> The Packaged Facts Collection</a> offers to clients. If you want to generate reports for the food  industry on any aspect of it, ethnic or other, realize that the question  will come out as to what you&#8217;ll charge your clients. Don&#8217;t understimate  the amount of research that goes into your report. Information has to  be so new that the media haven&#8217;t reported on it yet. See the site, <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9zb3J0L2MzL2V0aG5pYy1mb29kLW1hcmtldC1jNDg5Lw==">Published</a> <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9zb3J0L2M2L2V0aG5pYy1mb29kLW1hcmtldC1jNDg5Lw=="> Price</a> <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9NYXJrZXRUcmVuZC1Lb3NoZXItSGFsYWwtMTI4MjQwNi8="> MarketTrend: Kosher- and Halal-Certified Foods in the U.S. </a></p>
<p>MarketTrend:  Kosher- and Halal-Certified Foods in the U.S. delivers an in-depth  analysis of the market for kosher and halal foods in the United States,  with an emphasis on opportunities in the mainstream market. The report  discusses the many similarities between kosher and halal foods: Both  involve | <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9NYXJrZXRUcmVuZC1Lb3NoZXItSGFsYWwtMTI4MjQwNi8="> more&#8230;</a> <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9wcm9kLXN0YS9NYXJrZXRUcmVuZC1Lb3NoZXItSGFsYWwtMTI4MjQwNi8=">Search inside this report.</a> Also see the site, May 1, 2009 $2,750.00 <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9NYXJrZXRUcmVuZC1DaGVmLUZvb2RzZXJ2aWNlLTIwOTE4NzAv"> MarketTrend: The U.S. Market for Chef- and Foodservice-branded Food Sold at Retail</a></p>
<p>The  popularity of celebrity chefs and restaurant culture among consumers  continues to grow, driven in large part by the dominance of food-related  media, such as television programming, magazines and websites, and  cookbooks. The big question is whether consumers will even give a hoot  about brand mystique in the midst of | <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9NYXJrZXRUcmVuZC1DaGVmLUZvb2RzZXJ2aWNlLTIwOTE4NzAv"> more.</a> See the site, May 1, 2009 $2,500.00 <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9DdWxpbmFyeS1UcmVuZC1TbmFja3MtMjAyMTIzMy8="> Snack Foods Culinary Trend Mapping Report:, Vol. 5, No. 6.</a></p>
<p>Time-crunched  Americans are snacking more than ever, and in a serious way. In lieu of  more traditional meals, consumers are turning to snacks as meal  stand-ins — oatmeal bars and bottled smoothies in the car for breakfast;  a container of yogurt and a handful of nuts at the desk for | <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9DdWxpbmFyeS1UcmVuZC1TbmFja3MtMjAyMTIzMy8="> more.</a> <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9wcm9kLXN0YS9DdWxpbmFyeS1UcmVuZC1TbmFja3MtMjAyMTIzMy8="> Search inside this report.</a> Also see, Apr 1, 2009 $3,300.00 <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9Gcm96ZW4tRm9vZHMtRWRpdGlvbi0yMjA0MzYxLw=="> Frozen Foods in the U.S., 2nd Edition.</a></p>
<p>To  stretch their food dollars, cash-strapped consumers have been reining  in their spending and changing the way they shop. Many are trading  down—going to restaurants less often for dinner, reconsidering which  products really are necessities, and switching to brands and product  types with higher perceived value. | <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9Gcm96ZW4tRm9vZHMtRWRpdGlvbi0yMjA0MzYxLw=="> more.</a> <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9wcm9kLXN0YS9Gcm96ZW4tRm9vZHMtRWRpdGlvbi0yMjA0MzYxLw==">Search inside this report. </a></p>
<p>See, Apr 1, 2009 $3,600.00 <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9PbGl2ZS1PaWwtRWRpdGlvbi0yMDcxNjU0Lw=="> Olive Oil in the U.S., 3rd Edition.</a> Olive oil has long had a treasured place in the minds and hearts of the  many civilizations and cultures throughout the Mediterranean. The Greek  poet Homer referred to it as “liquid gold.” But today, it is a premium  global commodity treasured on all continents partly for its historical  mystique. | <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9PbGl2ZS1PaWwtRWRpdGlvbi0yMDcxNjU0Lw=="> more.</a> See the site, Apr 1, 2009 $2,250.00 <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9DdWxpbmFyeS1UcmVuZC1IaXNwYW5pYy0yMDI3MzYzLw=="> Latino Foods: The Next Wave Culinary Trend Mapping Report.</a></p>
<p>Do  you remember what you were doing when you first heard what is now a  very famous factoid? Way back in 1992, Packaged Facts revealed a  tantalizing bit of data: That year, American shoppers would spend more  on salsa than on ketchup. That offered a vivid way of thinking about | <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9DdWxpbmFyeS1UcmVuZC1IaXNwYW5pYy0yMDI3MzYzLw=="> more.</a> <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9wcm9kLXN0YS9DdWxpbmFyeS1UcmVuZC1IaXNwYW5pYy0yMDI3MzYzLw==">Search inside this report</a>. See the site, Feb 19, 2009 $3,300.00 <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9Gb29kLUZsYXZvcnMtSW5ncmVkaWVudHMtMTkzMzcwNy8="> Food Flavors and Ingredients Outlook 2009.</a></p>
<p>The  dramatic economic events that unfolded on the world stage in 2008 were  accompanied by fear, sheer panic and the realization that it is  impossible to isolate serious problems on Wall Street from those on Main  Street. With this as the backdrop heading into 2009, perceptions of the  health | <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9Gb29kLUZsYXZvcnMtSW5ncmVkaWVudHMtMTkzMzcwNy8="> more</a>. Feb 1, 2009 $2,950.00 <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9Gb29kaWVzLUNvaG9ydHMtRm9yZWlnbi0xNjUzOTc3Lw=="> Foodies in the U.S.: Five Cohorts: Foreign/Spicy, Restaurant, Cooks, Gourmet and Organic/Natural.</a></p>
<p>For  food aficionados, food offers much more than nourishment. It offers a  framework through which they can build relationships, make new friends,  explore the world and even examine which behaviors are ethical. They use  food to define who they are in greater society. The term foodie , which  first appeared..See <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9Gb29kaWVzLUNvaG9ydHMtRm9yZWlnbi0xNjUzOTc3Lw=="> more</a>. Check out this site, Jan 1, 2009 $4,000.00 <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9Gb29kaWVzLUZvcmVpZ24tU3BpY3ktMjA4ODI0Mi8="> Foodies in the U.S.: Foreign/Spicy Foodies.</a></p>
<p>For  food aficionados, food offers much more than nourishment. It offers a  framework through which they can build relationships, make new friends,  explore the world and even examine which behaviors are ethical. They use  food to define who they are in greater society. The term foodie, which  first appeared in&#8230;| <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9Gb29kaWVzLUZvcmVpZ24tU3BpY3ktMjA4ODI0Mi8="> more</a>. <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9wcm9kLXN0YS9Gb29kaWVzLUZvcmVpZ24tU3BpY3ktMjA4ODI0Mi8=">Search inside this report.</a></p>
<p>Jan 1, 2009 $1,999.00 <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9CYWNrLUN1bGluYXJ5LVRyZW5kLTE3MTYzNTUv"> Where Are They Now: A Look Back Culinary Trend Mapping Report</a></p>
<p>After  four years of exploring the food world, it was time to revisit the many  trends identified and profiled in the Culinary Trend Mapping Report to  see how they have moved along the Trend Map. Most of the trends spotted  years ago have made the kind of progress the Report | <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9CYWNrLUN1bGluYXJ5LVRyZW5kLTE3MTYzNTUv"> more&#8230;</a></p>
<p>Apr 1, 2008 $3,000.00 <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9IYW5kLUhlbGQtRm9vZHMtMTYwODMzNC8="> Hand-Held Foods Culinary Trend Mapping Report.</a> Convenience has been a driver of portable food innovations for  centuries. Meat pies, for example, existed in pre-medieval times, one of  the earliest forms of food to go. Even Romans were able to buy “fast  food” on the street. So, it’s not surprise that consumers are  continually seeking solutions for | <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9IYW5kLUhlbGQtRm9vZHMtMTYwODMzNC8="> more</a>. <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9wcm9kLXN0YS9IYW5kLUhlbGQtRm9vZHMtMTYwODMzNC8=">Search inside this report.</a> Also see: Jan 30, 2008 $2,250.00 <a rel="external nofollow" href="http://www.allvoices.com/s/event-8787133/aHR0cDovL3d3dy5wYWNrYWdlZGZhY3RzLmNvbS9IaXNwYW5pYy1Gb29kcy1CZXZlcmFnZXMtMjI3MDU4OC8="> MarketLooks: The U.S. Market for Hispanic Foods and Beverages</a>.</p>
<p>AnneHart is based in Sacramento, California, United States of America, and is Anchor for Allvoices</p>


<p>Related posts:<ol><li><a href='http://halalfocus.net/2009/09/16/retailers-and-brands-target-ethnic-markets/' rel='bookmark' title='Permanent Link: Retailers and brands target ethnic markets'>Retailers and brands target ethnic markets</a></li>
<li><a href='http://halalfocus.net/2008/01/19/ethnic-trend/' rel='bookmark' title='Permanent Link: Ethnic Trend'>Ethnic Trend</a></li>
<li><a href='http://halalfocus.net/2010/12/01/uk-tesco-adds-seven-ranges-to-ethnic-line-up/' rel='bookmark' title='Permanent Link: UK: Tesco adds seven ranges to ethnic line-up'>UK: Tesco adds seven ranges to ethnic line-up</a></li>
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<li><a href='http://halalfocus.net/2009/04/17/kosher-halal-foods-meet-demands-of-today-s-consumers-but-most-don-t-know-it-yet/' rel='bookmark' title='Permanent Link: Kosher, Halal Foods Meet Demands of Today&#8217;s Consumers &#8212; But Most Don&#8217;t Know It Yet'>Kosher, Halal Foods Meet Demands of Today&#8217;s Consumers &#8212; But Most Don&#8217;t Know It Yet</a></li>
</ol></p>]]></content:encoded>
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		<title>Opinion: Of Faith, Finance, Food and fashion</title>
		<link>http://halalfocus.net/2011/03/01/opinion-of-faith-finance-food-and-fashion/</link>
		<comments>http://halalfocus.net/2011/03/01/opinion-of-faith-finance-food-and-fashion/#comments</comments>
		<pubDate>Tue, 01 Mar 2011 08:30:40 +0000</pubDate>
		<dc:creator>hamid</dc:creator>
				<category><![CDATA[Finance & Investment]]></category>
		<category><![CDATA[Middle East & Africa]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[OIC]]></category>

		<guid isPermaLink="false">http://halalfocus.net/?p=6349</guid>
		<description><![CDATA[An interview with Dinar Standard CEO Rafi-uddin Shikoh from Rushdi Siddiqui's regular 'Islamic Finance 2.0' column in Business Times of Malaysia. 

"We are defining the 'emerging Muslim markets' as the inter-connected over US$7 trillion (RM21.35 trillion) OIC member country economies, the over US$1.8 trillion (RM5.49 trillion) global Muslim consumer market, and the over US$1 trillion (RM3.05 trillion) Islamic Finance industry. There is tremendous connectivity and opportunities that exist within these three segments and we feel that collectively they are as large as any other emerging market today."


Related posts:<ol><li><a href='http://halalfocus.net/2007/08/04/marketing-to-muslims-food-fashion-and-faith/' rel='bookmark' title='Permanent Link: Marketing to Muslims &#8211; Food, fashion and faith'>Marketing to Muslims &#8211; Food, fashion and faith</a></li>
<li><a href='http://halalfocus.net/2011/06/13/opinion-innovation-and-islamic-finance/' rel='bookmark' title='Permanent Link: Opinion: Innovation and Islamic finance'>Opinion: Innovation and Islamic finance</a></li>
<li><a href='http://halalfocus.net/2011/03/16/opinion-time-right-for-growth-of-islamic-finance/' rel='bookmark' title='Permanent Link: Opinion: Time right for growth of Islamic finance'>Opinion: Time right for growth of Islamic finance</a></li>
<li><a href='http://halalfocus.net/2011/02/28/islamic-finance%e2%80%99s-real-economy-leadership-agenda/' rel='bookmark' title='Permanent Link: Opinion: Islamic Finance’s Real Economy Leadership Agenda'>Opinion: Islamic Finance’s Real Economy Leadership Agenda</a></li>
<li><a href='http://halalfocus.net/2011/06/06/islamic-finance-halal-industry-and-the-media/' rel='bookmark' title='Permanent Link: Opinion: Islamic finance, Halal industry and the media'>Opinion: Islamic finance, Halal industry and the media</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p>By Rushdi Siddiqui, Global Head of Islamic Finance, Thomson Reuters</p>
<p>Source: Islamic Finance 2.0, Business Times</p>
<p>RAFI-UDDIN Shikoh is passionate about empowering businesses to become global brands with socially responsible impact.</p>
<p>He is the founder and CEO of DinarStandard(TM). He has 15 years of  marketing strategy, e-business strategy  and technology management  experience with small to Fortune 500-sized companies.</p>
<p>Rafi-uddin is a frequent speaker on innovation, marketing, social  business and Muslim customer strategies. He has presented at prestigious  industry conferences at Oxford University, Harvard University, IIUM  Malaysia and others.</p>
<p>Prior to DinarStandard, Rafi-uddin had been  a vice-president with Marsh Inc, a global risk-brokerage firm, where he  led and successfully delivered multi-million-dollar knowledge  management and marketing technology-related initiatives.</p>
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<p>He had previously served as a senior e-business consultant at a  Boston-based firm. In addition, he has also served as a marketing  director for a communications training and sports media consulting  company.</p>
<p>Rafi-uddin has an MBA from UNC-Charlotte, North  Carolina, USA, and a BSc. in Marketing from Southwest State University,  Minnesota, USA.</p>
<p>He was born in Pakistan and spent 14 years of his early schooling in the Sultanate of Oman.</p>
<p><strong> Q:   What is Dinar Standard about and when and why did you start this offering?</p>
<p>A:</strong> Two questions prompted DinarStandard&#8217;s beginnings:  First, why are  there barely any global brands/ innovations from a quarter of the  world&#8217;s population &#8211; the Muslim world.  This includes advanced economies  such as Malaysia, whose brands such as Proton or ventures from the MSC  have not been able to gain major global mind-share.  Secondly, what role  can and does Islam play as a source of strength in modern business  dealings?</p>
<p>DinarStandard was started in late 2004 as an online publication to strategically and analytically explore these questions.</p>
<p>Our reports such as the DS100 Top 100 Companies of the Muslim World,  have received global media attention from The Economist to Arab News and  we have also conducted reports relating to business ethics in Islam,  role of intellectual property protection in Islam and others.</p>
<p>Today we have evolved to become a specialised research, advisory and  business media firm empowering emerging Muslim markets for growth and  global impact.</p>
<p>We are defining the &#8216;emerging Muslim markets&#8217; as  the inter-connected over US$7 trillion (RM21.35 trillion) OIC member  country economies, the over US$1.8 trillion (RM5.49 trillion) global  Muslim consumer market, and the over US$1 trillion (RM3.05 trillion)  Islamic Finance industry.  There is tremendous connectivity and  opportunities that exist within these three segments and we feel that  collectively they are as large as any other emerging market today.</p>
<p><strong> Q: What is Muslim lifestyle? Is that like Christian Rock?</p>
<p>A:</strong> A rich tapestry of over 1.5 billion people associate themselves with  the religion of Islam who are spread globally with varied cultures,  languages and even the conceptions of their religion.  Yet increasingly,  this common denominator of their Islamic faith, which is a &#8220;way of  life&#8221;, is playing a role in their &#8220;lifestyle&#8221; and consumer behaviour.</p>
<p>Yes, there is Muslim Rock, hip-hop, orchestra and with their own  stars, such as Sami Yusuf, who have transcended national identities with  a world-wide Muslim fan base.  This &#8220;Muslim Lifestyle Market&#8221; goes well  beyond music and covers all aspects from values-based education, media,  travel, hospitality, fashion sectors, pharmaceuticals and the well  acknowledged &#8220;Halal&#8221; food and Islamic Finance sectors.</p>
<p><strong> Q: You have the DS-100, what is this index about and how many Malaysian companies?</p>
<p>A:</strong> The purpose of the DS100 (in its seventh year) is to portray  a picture   of the leading domestic business activities in the OIC (Organisation  of Islamic Conference) member countries as close as possible.</p>
<p>The DS100 aims to recognise companies that are leading the charge in the  global competitive landscape and are making a significant impact on the  well-being of their communities.  Similar to Fortune Magazine&#8217;s  ranking, the DS100 is based purely on the last end-of-year annual  revenue figures.</p>
<p>The 2010 DS100 list includes 16 companies from Malaysia (second largest numbers, followed by 20 from Turkey.)</p>
<p>The Malaysia companies listed are led by Petronas (#3), Sime Darby  (#21), Tenaga Nasional (#25), Maybank Group (#37) and YTL Corp (#42.)  Proton (#99) was the last Malaysian company on the list.</p>
<p>Given  the objective of the DS100, the ranking includes not only  publicly-listed companies,  but also government and private enterprises  (for whom verifiable data is identified) to reflect their  disproportionately significant roles in the Muslim world economies.</p>
<p>A DS100 Public list is being made available for indexing purposes.</p>
<p><strong>Q: How are you approaching big-thinking innovation in these Muslim markets?</p>
<p>A:</strong> We know that innovation best practices exist and for years global  consulting firms have been advising OIC companies on these strategies.   Many clusters from MSC to Dubai Internet City have also existed, but  with limited major results compared to the Google&#8217;s of the world.</p>
<p>To address this gap, we have have identified two major areas that need focus.</p>
<p>The first area is based on initial findings from a study we have under  way that compares the most innovative companies globally with our DS100  list of Top 100 OIC-based companies.</p>
<p>We have identified at least  three major, &#8220;chronic&#8221; gaps in the OIC corporate culture that are  barriers to big-thinking innovation. These are  (1) a corporate culture  that fosters &#8220;fear of failure&#8221; at all levels ( 2) small thinking led by  executive leadership  and (3) a corporate culture that doesn&#8217;t foster  &#8220;critical thinking.&#8221;</p>
<p>Our belief is that these areas need to be  addressed in a way unique to the OIC environment. An example of our  innovation strategy services is a workshop programme titled &#8220;Creativity  Rehabilitation?&#8221; that addresses the lack of world-class business  critical thinking across these markets with practical skills  development.</p>
<p>The second major gap identified relates to &#8220;disingenuous&#8221; branding and relative lack of marketing sophistication.</p>
<p>Kevin Roberts, CEO Worldwide of Saatchi &amp; Saatchi, calls the most  successful brands &#8220;Lovemarks&#8221; &#8211; ones that command customers love and  respect. We believe, brands from the OIC, especially within the Islamic  Finance and Muslim Lifestyle Markets lack their true values-driven soul  and identity that would drive and build love and respect towards their  solutions.</p>
<p>Here, we believe Muslim values such as &#8220;Halal&#8221;  healthy, hospitality, community, family, equitable financing etc,  present a great opportunity to build global love and respect for these  brands.</p>
<p><em>The writer is Global Head of Islamic Finance for Thomson Reuters, based in New York.</em></p>
<div>
Read more:  <a href="http://www.btimes.com.my/Current_News/BTIMES/articles/rafiq/Article/#ixzz1FKmJNhRY">Of faith, finance, food and fashion</a> <a href="http://www.btimes.com.my/Current_News/BTIMES/articles/rafiq/Article/#ixzz1FKmJNhRY">http://www.btimes.com.my/Current_News/BTIMES/articles/rafiq/Article/#ixzz1FKmJNhRY</a></div>


<p>Related posts:<ol><li><a href='http://halalfocus.net/2007/08/04/marketing-to-muslims-food-fashion-and-faith/' rel='bookmark' title='Permanent Link: Marketing to Muslims &#8211; Food, fashion and faith'>Marketing to Muslims &#8211; Food, fashion and faith</a></li>
<li><a href='http://halalfocus.net/2011/06/13/opinion-innovation-and-islamic-finance/' rel='bookmark' title='Permanent Link: Opinion: Innovation and Islamic finance'>Opinion: Innovation and Islamic finance</a></li>
<li><a href='http://halalfocus.net/2011/03/16/opinion-time-right-for-growth-of-islamic-finance/' rel='bookmark' title='Permanent Link: Opinion: Time right for growth of Islamic finance'>Opinion: Time right for growth of Islamic finance</a></li>
<li><a href='http://halalfocus.net/2011/02/28/islamic-finance%e2%80%99s-real-economy-leadership-agenda/' rel='bookmark' title='Permanent Link: Opinion: Islamic Finance’s Real Economy Leadership Agenda'>Opinion: Islamic Finance’s Real Economy Leadership Agenda</a></li>
<li><a href='http://halalfocus.net/2011/06/06/islamic-finance-halal-industry-and-the-media/' rel='bookmark' title='Permanent Link: Opinion: Islamic finance, Halal industry and the media'>Opinion: Islamic finance, Halal industry and the media</a></li>
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