Opinion: The Muslim Pound

| 21/06/2014 | Reply
The Bottom Line
Duration:
30 minutes
First broadcast:
Thursday 19 June 2014

Halal logoHow big is the market for halal – not just food, but holidays, fashion and music too? Muslim consumers – and how best to serve them – are the topics this week. Evan Davis talks to entrepreneurs who think they know the answer and asks how much can established companies learn from them.

Guests :

Shelina Janmohamed, Ogilvy Noor
Elnur Seyidli, HalalBooking.com
Shazia Saleem, ieat foods

Producer : Rosamund Jones.

http://www.bbc.co.uk/programmes/b046ny89?utm_source=General&utm_campaign=a8fe071b6f-news_BBC_Bottom_Line_EN6_16_2014&utm_medium=email&utm_term=0_3b1ade9c39-a8fe071b6f-380409342

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Category: Europe, Halal Integrity, Media & Events, Travel & Hospitality, Trends, UK

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