Pak should capitalize on growing halal food market

Karachi—Pakistan should capitalize on the fast growing halal food
market not only the lucrative Middle East market but the entire
Europe and the US market.

This was the interesting theme of the International Conference on
Halal foods and agriculture held at Karachi Expo Centre last week.

Representatives of the growing food retailers and the exporters
especially the tinned or canned food were confident that Pakistan is
ready to cater to the fast growing halal food Market all over the
world.

The Conference was sponsored by Saudi Pak Industrial and Agriculture
Investment Company (Pvt.) Ltd, which was inaugurated by Iftikhar
Allawala, Director, State Bank of Pakistan.

Ms. Attiya Nawazish Ali, Assistant Secretary General Coordination,
ICCI, Mr. M. Saeed Bhombal, Managing Director, Bhombal & Company
(Pvt.) Ltd, Mr. Omar Qasim, Managing Director, Lal Qila and Mr.
Ozair A. Hanafi, Chief Executive Officer (Conferences &
Expositions), Ecommerce Gateway Pakistan (Pvt.) Ltd.

Ozair A. Hanafi, Chief Executive Officer, Conferences & Expositions
delivered the welcome Address and Mr. Iftikhar Allawala, Director,
State Bank of Pakistan expressed his views about the conference
later then.

The major presentations in the conference were Introduction to
Takaful by Capt. Jamil Akhtar Khan, CEO, Takaful Pakistan (Pvt.)
Ltd., and Understanding Halal & Halal Standards by M. Saeed Bhombal,
Managing Director, Bhombal & Company (Pvt.) Ltd. and the Success
Story of Mitchells by Muhammad Yasin Shahid, Marketing Manager,
Mitchells.

In the second session views on New Horizons in Agriculture were
presented by Prof. Shahana Urooj, Dean Faculty of Sciences,
University of Karachi and Mr. Omar Qasim, Managing Director of Lal
Qila.

A large variety of food and agriculture products was displayed by
leading companies making the exhibition a center of attraction for
all segments of the society including house wives, hotel industry as
well as commercial exporters of the branded food item.

Agro Tool Private Limited, a Karachi based firm displayed its
products by demonstration of windmills and other equipments for drip
irrigation. The windmill produced by the company successfully
marketing its products especially in Sindh and Balochistan where
plenty of wind with sustained velocity and direction supplementing
these cheap and meaningful agro tools.

The windmill has the capacity to pump out underground water from 60
feet to 600 feet which has proved a great success in Balochistan and
Sindh as well as it help get rid off of the unbearable cost of
electricity for operating tube wells.

The company has so far exported the windmill worth one million
dollar export to other countries where this equipment is being used
for irrigation purposes.