Tahira produces chocolate Ramadan calendar

| 20/07/2008 | Reply

Muslim children are being given a tasty way of celebrating Ramadan, thanks to Halal specialists Tahira Foods.

Tahira
– Europe’s leading Halal brand – have produced a Ramadan calendar
containing 30 pieces of milk chocolate each embossed with a traditional
symbol and packed within its own plastic cell so they can be removed
individually daily during the holy month.

Each chocolate is also accompanied by a quiz printed on the plastic.

The
calendar itself comes in a highly decorated box featuring Islamic
illustrations and messages designed to appeal specifically to children.
The calendar will retail at £2.49.

Ramadan is the most important festival in the Muslim calendar and this year begins on early September.

Explains
Tahira Foods’ Account Manager, Faiza Akmal: “We introduced the calendar
last year and it proved a sell-out success. This year, the number of
stockists has expanded significantly and we have increased our stocks
accordingly.

“The concept – similar to a Christian Advent
calendar – has proved popular with both children and their parents
because it gets the message of Ramadan across in a way that it both
informative and fun.”

Tahira Foods are based at Alperton House, Bridgewater Road, Wembley HA0 1EH. Tel: 020 8795 3113. Web: www.tahira.com

Ramadan calendar

Category: Europe, Retail

Leave a Reply

Pin It on Pinterest

Share This