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Category: Branding & Marketing

Opinion: Veggie burgers were living an idyllic little existence. Then they got caught in the war over meat.

| 31/08/2019
Opinion: Veggie burgers were living an idyllic little existence. Then they got caught in the war over meat.

As plant-based meat goes from an afterthought to a financial juggernaut that aims to change how most people eat, the opposition has suddenly awakened.

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USA: KFC Is Testing Plant-Based Fried Chicken

| 29/08/2019
USA: KFC Is Testing Plant-Based Fried Chicken

The vegan KFC menu option will be sold as chicken nuggets with a customer’s choice of dipping sauces, or boneless wings tossed in either Nashville Hot, Buffalo or Honey BBQ sauce.

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Ground shifts in Indonesia’s economy as conservative Islam takes root

| 28/08/2019
Ground shifts in Indonesia’s economy as conservative Islam takes root

The number of conservatives is now growing and more companies have embraced Islamic branding and marketing.

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Ethical fashion trends: Sustainability leads Twitter mentions in Q2 2019

| 25/08/2019
Ethical fashion trends: Sustainability leads Twitter mentions in Q2 2019

GlobalData tracks the top 100 influencers in ethical fashion via its Influencer platform.

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UK: The Ummah app has been making waves around the globe

| 16/08/2019
UK: The Ummah app has been making waves around the globe

The app designed “for Muslims by Muslims” includes prayer times, Islamic quotes, reminders, faith-based daily passages, a halal food finder and social messaging.

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UK: Why are shops in Iraq stocking up on Scottish sweets?

| 09/08/2019 | Reply
UK: Why are shops in Iraq stocking up on Scottish sweets?

In northern Iraq, shops are rushing to fill their shelves with sweets. The Islamic holiday of Eid al-Adha, or Festival of the Sacrifice, is approaching – and it is an important part of the year for confectionery businesses.

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Malaysia: 9 out of 10 SMEs do not have halal certification

| 02/08/2019 | Reply
Malaysia: 9 out of 10 SMEs do not have halal certification

One of the reasons was the fact that most entrepreneurs were running their businesses in a traditional manner, and had the perception that they did not need to obtain halal certification.

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USA: Banana Republic is selling hijabs

| 02/08/2019 | Reply
USA: Banana Republic is selling hijabs

Some shoppers, though, said they felt conflicted about major retailers getting into the hijab business. Was it inclusion, they wondered, or the appropriation of a religious symbol for the sake of their bottom line?

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Canada: Toronto Halal Food Fest Attracts Large Crowds

| 23/07/2019 | Reply
Canada: Toronto Halal Food Fest Attracts Large Crowds

Overall, the Halal Food Fest shared a glimpse of the multicultural Canadian Muslim community while giving insight into the food industry.

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USA: Summer Fancy Food Show 23-25, Javits Center, NY, USA

| 21/06/2019 | Reply
USA: Summer Fancy Food Show 23-25, Javits Center, NY, USA

At Summer Fancy Show – Riz Global Foods is introducing North America’s first and largest assortment of frozen, value added boxed lamb and wagyu beef products.

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Opinion: Is Indonesia ready for Halal certification obligation?

| 12/06/2019 | Reply
Opinion: Is Indonesia ready for Halal certification obligation?

Indonesia’s halal industry is underdeveloped because the local and domestic players have not significantly seized the opportunity.

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UK: British Muslim shoppers found wanting during Ramadan

| 28/05/2019 | Reply
UK: British Muslim shoppers found wanting during Ramadan

Ahead of the Islamic holiday Eid al-Fitr in June, British Muslim shoppers are stocking up for what is the biggest religious event of the year.

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UAE: Malaysian organic and halal baby food brand sets sights on regional expansion

| 15/05/2019 | Reply
UAE: Malaysian organic and halal baby food brand sets sights on regional expansion

Malaysian organic baby food brand SquEEEze Me Baby has its eye on neighbouring countries and perhaps even the Middle East.

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The Halal Maturity Checklist – a key performance indicator

| 14/05/2019 | Reply
The Halal Maturity Checklist – a key performance indicator

It is crucial for companies that are serving Muslim markets to be proactive on halal matters and bring halal to the same level as food/product safety.

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Canada: RIZ Global launches premium beef and lamb Halal products

| 09/05/2019 | Reply
Canada: RIZ Global launches premium beef and lamb Halal products

Syed, with his team of industry specialists quickly identify gaps in the Halal marketplace to provide premium, customized product solutions.

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Canada: Getting a handle on the halal consumer

| 09/05/2019 | Reply
Canada: Getting a handle on the halal consumer

Kevin Andrews, director of control brand marketing at Loblaw, which has its own halal brand called Sufra, added that at the end of the day halal consumers want good tasting food.

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“CollabDeen is disrupting the MuslimTech Domain with AI Platform”

| 07/05/2019 | Reply
“CollabDeen is disrupting the MuslimTech Domain with AI Platform”

CollabDeen is a Deep-Tech, AI-Powered, community management platform that helps faith-based communities, brands, business and influencers to grow their social community.

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Tatarstan exporters asking for compensation: “Crossing the border, our halal becomes not halal”

| 06/05/2019 | Reply
Tatarstan exporters asking for compensation: “Crossing the border, our halal becomes not halal”

“On the shelves of our stores, we see more pastel colours, because we associate it with natural products. China should have bright, ultra-bright colours.”

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Opinion: Corporate West embraces Ramadan but culturally it’s a work in progress

| 06/05/2019 | Reply
Opinion: Corporate West embraces Ramadan but culturally it’s a work in progress

Business knows Muslims are a valuable part of the Western market. In this appreciation, it is well ahead of the rest of society.

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Saudi Arabia: Foodex Saudi – 11-14 November 2019

| 05/05/2019 | Reply
Saudi Arabia: Foodex Saudi – 11-14 November 2019

7th Edition of Saudi Arabia’s leading international Food & Drink trade exhibition being held in Jeddah at the Jeddah Centre for Forums and Events.

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