click to go to penny appeal

Category: Branding & Marketing

Opinion: Malaysia’s commodified Islam

| 09/11/2012 | Reply
Opinion: Malaysia’s commodified Islam

The rise of religious commodification has been argued to go hand in hand with the emergence of ‘Islamic modernity’, a political and cultural sensibility whereby modernity is embraced alongside a commitment to Islam as part of the project of modernity.

Read More

USA: East Coast expansion for Crescent Foods

| 09/11/2012 | Reply
USA: East Coast expansion for Crescent Foods

In response to a sizeable and growing demand on the East Coast, Crescent Foods, the leading provider of premium Halal chicken, is now available in retail stores in New Jersey, Pennsylvania, Maryland and Delaware.

Read More

USA: Another Big Retail Win for Saffron Road

| 08/11/2012 | Reply
USA: Another Big Retail Win for Saffron Road

Ahold, a Dutch conglomerate which is the #3 food retailer in the U.S. including supermarket banners Stop & Shop, Giant, Giant Carlisle, Peapod, and Martin’s, has authorized shelf placement of Saffron Road into over 500 of their stores.

Read More

23 Rules for Face-to-Face Meetings

| 16/10/2012 | Reply
23 Rules for Face-to-Face Meetings

While a lot of business is conducted today over the Internet and the telephone, customers often want to meet you personally, just to make certain you’re the kind of person who can be trusted to deliver what you promise.

Read More

Brunei Halal Launches New Web Site

| 11/10/2012 | Reply
Brunei Halal Launches New Web Site

Brunei Halal brand has launched their new website. According to the Brunei Halal Chief Executive Officer, Feby Latip, “The website is a branding exercise but is timely with all the background developments happening in place with Brunei Wafirah and Brunei Halal products.”

Read More

UK: Akbars to open Chinese Halal outlet in Bradford

| 10/10/2012 | Reply
UK: Akbars to open Chinese Halal outlet in Bradford

The Akbars Group now also has restaurants in Leeds’ Eastgate and Greek Street, plus others in Birmingham, Glasgow, Manchester, Middlesbrough, Newcastle, Sheffield and York.

Read More

UK: Just Falafel launches new store in London

| 03/10/2012 | Reply
UK: Just Falafel launches new store in London

Dubai-based Just Falafel, one of the Middle East’s most dynamic emerging restaurant brands, launches in London with its flagship store opening in Monmouth St, Covent Garden, November 2012.

Read More

UAE: Franchising expertise and networking at international forum in Dubai

| 29/09/2012 | Reply
UAE: Franchising expertise and networking at international forum in Dubai

More than 50 franchise brands from the Food & Hospitality, Retail, Services and B2B sectors will be presented. Business meetings with the franchisors will be scheduled in advance. Midamar is proud to co-sponsor this event.

Read More

Opinion: The Rise and Rise of the Muslim Fashion Industry

| 28/09/2012 | Reply
Opinion: The Rise and Rise of the Muslim Fashion Industry

Indonesia has clear aspirations to be a world leader in Muslim fashion, and across the Atlantic, American Muslim fashion is thriving. It is on the move, and that move is growing wider, more popular and into the mainstream.

Read More

Opinion: Halal Products – Burgeoning Growth Ahead

| 05/09/2012 | Reply
Opinion: Halal Products – Burgeoning Growth Ahead

The race is on to take advantage of the $2 trillion (and rising) market opportunity represented by the global Muslim population, many of whom are young, well educated, fashion conscious and tech savvy.

Read More

USA: How ‘Millennials’ Are Changing Food as We Know It

| 05/09/2012 | Reply
USA: How ‘Millennials’ Are Changing Food as We Know It

Yes, Millennials still prefer cheaper food, and want it to be convenient. But they are also more willing to pay for fresh and healthy food, and are willing to go to great lengths to find it. And they are also more aligned with the “food movement.”

Read More

Opinion: More than just a blip on the virtual landscape

| 05/09/2012 | Reply
Opinion: More than just a blip on the virtual landscape

Blippar has sought to rework the advertising experience using augmented reality. (As with many tech start-ups, the company has its own lingo: adverts, or “blipps”, are “blipped”, rather than scanned.)

Read More

India: McDonald’s goes vegetarian in India

| 05/09/2012 | Reply
India: McDonald’s goes vegetarian in India

So how’s the new all-vegetarian version of McDonald’s going to play in India? We can only guess, although from China to France, the mega chain has a history of successfully adjusting its brand abroad to suit the locals.

Read More

Opinion: Newspapers have a bright future with tablets, but digital advertising is an issue

| 05/09/2012 | Reply
Opinion: Newspapers have a bright future with tablets, but digital advertising is an issue

Tablets may be the talk of this week’s World Newspaper Congress and World Editors Forum, but problems remain when it comes to digital ad revenues.

Read More

USA: Halal cover-ups: One designer takes on fashion world

| 05/09/2012 | Reply
USA: Halal cover-ups: One designer takes on fashion world

Designers love to push boundaries in the search for that sexy catwalk look, but Nzinga Knight, an American Muslim, takes an even more daring tack: covering her models up.

Read More

Opinion: Halal toothpaste, anyone? Religious observance has become a global brand

| 01/09/2012 | Reply
Opinion: Halal toothpaste, anyone? Religious observance has become a global brand

The unstoppable growth of halal products shows we are all fair game for marketers. A few years ago, the only “halal” signs one saw were on butchers’ shops, But now halal is turning into a global brand.

Read More

UAE: Pakistan food brand makes UAE foray

| 16/08/2012 | Reply
UAE: Pakistan food brand makes UAE foray

The country’s leading brand in frozen Halal meat plans to make inroads in potential Gulf market by launching its products in Dubai to ensure significant business share in food segment.

Read More

South Africa: Christian Group Petitions Courts to Challenge Halal Labeling

| 03/08/2012 | Reply
South Africa: Christian Group Petitions Courts to Challenge Halal Labeling

The group objects to the fact that a wide range of food products are religiously labelled, and there should be alternative products available without these labels. The complaint mainly targets the halal labeling.

Read More

Indonesia: West Java to host the biggest halal conference in SE Asia

| 03/08/2012 | Reply
Indonesia: West Java to host the biggest halal conference in SE Asia

As well as holding a Halal conference in 2014, MUI urges every region and city in West Java to reach the target as Halal Province. Djamaludin said three regions in West Hava had become Halal City, namely Indramayu, Bogor, and Depok.

Read More

France: French Muslim Shoppers Demand Halal Foods

| 01/08/2012 | Reply
France: French Muslim Shoppers Demand Halal Foods

In the Paris suburb of Livry Gargan supermarkets and manufacturers are scrambling to meet the demand for halal products that meet Muslim dietary laws.

Read More

Pin It on Pinterest