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Category: Trends

Halal Food – a growing industry in France

| 01/04/2010 | Reply
Halal Food – a growing industry in France

A clip from France 24 TV station, on their International news section. This is a 15-minute interview with Cedomir Nestorovic, Professor of Marketing at ESSEC Business School and Nawal Dehiri, Research Analyst with Solis. The discussion covers some interesting points from both economic and political perspectives. You can see it here… http://www.france24.com/en/20100330-food-industry-economy-halal-islam-france

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KFC increases their “Halal Trial” in UK to 74 outlets

| 09/03/2010 | Reply
KFC increases their “Halal Trial” in UK to 74 outlets

In response to consumer demand, and no doubt with an eye on the bottom line, KFC have increased the number of outlets around the UK offering a Halal menu to seventy-three locations. This is an interesting move, and one that will probably provoke a mixed response – not least because of the Halal Food Authority ruling that allows ‘stun-to-stun’ prior to slaughter, a view that not all consumers are happy with. The fact that KFC have made their position and their definitions of Halal very clear on their website is a commendable move that others would do well to emulate.

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Penang to become first halal leather trading hub

| 31/01/2010 | Reply
Penang to become first halal leather trading hub

There’s always a new niche market and Malaysia trying one. The state of Penang is signing an MOU with a company in Britain to become the first international Halal leather trading hub
in the world. Distinguishing pig skin from cowhide can be a consideration for Muslims, but taking it to whether it is is Halal certified? You tell us!

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Halal industry an ‘exciting’ prospect for Brunei: OBG expert

| 31/12/2009 | Reply
Halal industry an ‘exciting’ prospect for Brunei: OBG expert

EXPERTS from the Oxford Business Group (OBG) have expressed
anticipation over the growth of Brunei’s halal branding and industry,
saying that it is a “very exciting” prospect and niche that Brunei can
capitalise on.
“There are many (international) businesses wanting to register their
products here…This is a very executable business plan,” he said during
the launching of OBG’s The Report: Brunei Darussalam 2009 at the Empire
Hotel and Country Club on Tuesday.

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Natural and Organic Food Consumers staying loyal to the category despite recession

| 22/12/2009 | Reply
Natural and Organic Food Consumers staying loyal to the category despite recession

A recent survey from market research firm Mintel shows that nearly
40% of consumers claim they haven’t changed organic product purchasing
habits because of the recession and only a mere 3% have stopped buying
organic products altogether.

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The European Halal Market Outlook

| 19/12/2009 | Reply
The European Halal Market Outlook

The demand for Halal products and services in Europe is steadily increasing, and this is driving some changes in the industry that are likely to have ripples beyond the shores of the EU. Halal is now being seen as a potential engine of growth in economies all over the world, and it may well be that the next wave of initiatives in the market will not be coming from the more traditional markets of S E Asia of the Middle East, but from the West.

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Islamic branding: the next big thing?

| 31/01/2008 | Reply
Islamic branding: the next big thing?

THERE is a sense of the arrival of a new “big thing” in the world of
marketing – and it is coloured green; not the familiar grass green of
the environment, but the deeper green of Islam.
For the first time, it is a topic which is receiving serious public
attention; and the future of Islamic branding was in the spotlight at
the last World Islamic Economic Forum in Kuala Lumpur.

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