Massive potential: Why are ASEAN halal food exports growing at a slower rate than global demand?

By Pearly Neo,

“With Muslim spend on food and beverages growing at 6.1% and forecast to reach US$1.9tn by 2023, there are significant opportunities for investment and the creation of global halal food brands,” said the State of the Global Islamic Economy Report 2018/2019.

That said, the region’s halal food exports industry has not been nearly as developed as could be expected.

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