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Oman: A’Saffa Foods sponsors health education walk

| 12/05/2011 | Reply

A’Saffa Foods has been encouraging the Omani public to think more about their health by sponsoring a special Health Education Walk at Sultan Qaboos University Hospital.

Over 300 people took part in the special event that involved a vigorous walk on the SQU campus followed by the opportunity to learn more about the benefits of a balanced lifestyle of exercise and eating healthy protein packed food.

Participants in the walk were greeted by an A’Saffa chicken barbecue when they finished the walk and were able to enjoy a tasty selection of freshly grilled chicken.

It was the second year that the Health Education Walk has been held by the hospital within the grounds of the SQU campus and the event lasted for a total of three hours.

The event is part of an ongoing campaign by the hospital to spread the importance of maintaining a healthy lifestyle through both what people eat and how they exercise on a regular basis.

Commenting on their sponsorship of the event for the first time, A’Saffa Foods Head of Sales & Marketing Sidhartha Lenka said, “At A’Saffa we are totally committed to helping individuals across Oman to enjoy a healthier lifestyle and we were delighted to offer our sponsorship and support to Sultan Qaboos University Hospital and support their second annual Health Education Walk.”

“Our protein packed, 100% naturally fed (corn & soya) chickens are a perfect part of a balanced diet and when combined with regular healthy exercise are a wonderful way to help ensure that everyone can enjoy the benefits of a better lifestyle that can lead to a longer life and fewer diseases or ailments. There is no hormones, steroids, artificial flavors or preservatives and no injecting of water to increase weight of the bird. Hence the chickens are pure, hygienic, healthy and safe for human consumption,” Lenka added.

The decision to support the Health Education Walk is the latest in a series of events that A’Saffa Foods has supported across a wide range of communities throughout Oman. The company is totally committed to being a good corporate citizen and putting something back on a regular basis to the communities where the company works and supplies its 100% pure Halal products to across the Sultanate.

A’Saffa Foods is Oman’s leading poultry producer with its great tasting and high quality range of frozen and fresh 100% Halal products comprising over 25% of the market. The company has also recently broadened its scope into non poultry products with the introduction of Khayrat Foods and a range of tasty Halal beef burger products.

The company is also looking to enter the table egg market and broaden its range into other areas of high quality frozen foods as the company continues to grow its domestic production – helping to strengthen food security for the Sultanate.

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Category: Halal Integrity, Meat & Poultry, Middle East & Africa

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