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Category: Branding & Marketing

UK: HalalBooking Attracts International Investment with a $50 Million Valuation

| 25/09/2019
UK: HalalBooking Attracts International Investment with a $50 Million Valuation

The first half of 2019 has been very successful for the online search and booking platform, with more than 60% growth in net revenue compared to the same period in 2018.

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Indonesia 4.0: Food industry tech and innovation to play ‘huge’ role in country

| 23/09/2019
Indonesia 4.0: Food industry tech and innovation to play ‘huge’ role in country

The F&B industry will be a key driver of the country’s economic development, especially in terms of processed food and beverage products.

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Modanisa targets first Turkish unicorn status with Muslim womenswear

| 19/09/2019
Modanisa targets first Turkish unicorn status with Muslim womenswear

The business has tapped into a global market of Muslim consumers with growing purchasing power.

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UAE’s food labelling move a boost for healthy living

| 14/09/2019
UAE’s food labelling move a boost for healthy living

The labelling policy, which was approved by the UAE Cabinet last week, is premised on the use of the colours red, amber or green to symbolise the nutritional status of the food.

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Opinion: Halal consumerism from a wider perspective

| 05/09/2019
Opinion: Halal consumerism from a wider perspective

Muslim consumers are looking for the halalness in their fashion, tourism, pharmaceuticals, cosmetics, media and entertainment as well as other service sectors, such as logistics and financing.

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Indonesia: High duties hit halal exports to OIC countries

| 04/09/2019
Indonesia: High duties hit halal exports to OIC countries

Indonesia has a huge potential of halal exports including food products, medicines, cosmetics, and Muslim garments that has yet to be fully explored.

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Food is ‘getting cool’: Nestlé CTO Stefan Palzer’s top 7 predictions on the future of food

| 04/09/2019
Food is ‘getting cool’: Nestlé CTO Stefan Palzer’s top 7 predictions on the future of food

The continued growth of social media, meanwhile, is changing how food is marketed. The need for novel, diverse food offerings is becoming increasingly important.

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Opinion: Veggie burgers were living an idyllic little existence. Then they got caught in the war over meat.

| 31/08/2019
Opinion: Veggie burgers were living an idyllic little existence. Then they got caught in the war over meat.

As plant-based meat goes from an afterthought to a financial juggernaut that aims to change how most people eat, the opposition has suddenly awakened.

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USA: KFC Is Testing Plant-Based Fried Chicken

| 29/08/2019
USA: KFC Is Testing Plant-Based Fried Chicken

The vegan KFC menu option will be sold as chicken nuggets with a customer’s choice of dipping sauces, or boneless wings tossed in either Nashville Hot, Buffalo or Honey BBQ sauce.

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Ground shifts in Indonesia’s economy as conservative Islam takes root

| 28/08/2019
Ground shifts in Indonesia’s economy as conservative Islam takes root

The number of conservatives is now growing and more companies have embraced Islamic branding and marketing.

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Ethical fashion trends: Sustainability leads Twitter mentions in Q2 2019

| 25/08/2019
Ethical fashion trends: Sustainability leads Twitter mentions in Q2 2019

GlobalData tracks the top 100 influencers in ethical fashion via its Influencer platform.

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UK: The Ummah app has been making waves around the globe

| 16/08/2019
UK: The Ummah app has been making waves around the globe

The app designed “for Muslims by Muslims” includes prayer times, Islamic quotes, reminders, faith-based daily passages, a halal food finder and social messaging.

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UK: Why are shops in Iraq stocking up on Scottish sweets?

| 09/08/2019 | Reply
UK: Why are shops in Iraq stocking up on Scottish sweets?

In northern Iraq, shops are rushing to fill their shelves with sweets. The Islamic holiday of Eid al-Adha, or Festival of the Sacrifice, is approaching – and it is an important part of the year for confectionery businesses.

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Malaysia: 9 out of 10 SMEs do not have halal certification

| 02/08/2019 | Reply
Malaysia: 9 out of 10 SMEs do not have halal certification

One of the reasons was the fact that most entrepreneurs were running their businesses in a traditional manner, and had the perception that they did not need to obtain halal certification.

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USA: Banana Republic is selling hijabs

| 02/08/2019 | Reply
USA: Banana Republic is selling hijabs

Some shoppers, though, said they felt conflicted about major retailers getting into the hijab business. Was it inclusion, they wondered, or the appropriation of a religious symbol for the sake of their bottom line?

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Canada: Toronto Halal Food Fest Attracts Large Crowds

| 23/07/2019 | Reply
Canada: Toronto Halal Food Fest Attracts Large Crowds

Overall, the Halal Food Fest shared a glimpse of the multicultural Canadian Muslim community while giving insight into the food industry.

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USA: Summer Fancy Food Show 23-25, Javits Center, NY, USA

| 21/06/2019 | Reply
USA: Summer Fancy Food Show 23-25, Javits Center, NY, USA

At Summer Fancy Show – Riz Global Foods is introducing North America’s first and largest assortment of frozen, value added boxed lamb and wagyu beef products.

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Opinion: Is Indonesia ready for Halal certification obligation?

| 12/06/2019 | Reply
Opinion: Is Indonesia ready for Halal certification obligation?

Indonesia’s halal industry is underdeveloped because the local and domestic players have not significantly seized the opportunity.

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UK: British Muslim shoppers found wanting during Ramadan

| 28/05/2019 | Reply
UK: British Muslim shoppers found wanting during Ramadan

Ahead of the Islamic holiday Eid al-Fitr in June, British Muslim shoppers are stocking up for what is the biggest religious event of the year.

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