CEDAR RAPIDS, Iowa–(BUSINESS WIRE)–Nitta Casings of Somerville, New Jersey and Islamic Services of America (“ISA”)
Cedar Rapids, Iowa are proud to present a ground breaking innovation –
an industry first Halal collagen casing for further processed meat
products.
Nitta Casings, the leader in Natural and Collagen casings first
approached ISA, the first North American and most recognized USA Halal
service provider, with Nitta’s vision to
jointly develop and produce a Halal Source Verified casing product. The
project was a culmination of nearly one year’s
worth of effort which has now been internationally recognized by winning
the Halal Journal’s prestigious, “Best
New Halal Product” award presented by the
Prime Minister of Malaysia. The award was presented at the annual World
Halal Forum in Kuala Lumpur, Malaysia on Monday, May 12, 2008.
To ensure source verification, ISA’s highly
trained and experienced representatives perform authentic and verifiable
Halal slaughters. ISA diligently performs product traceability and
verification procedures throughout the production process with superior
detailed documentation.
In addition, Nitta decided to brand the Halal casings under the Midamar
name which is known globally as America’s
Favorite Halal Brand. The branding message under the Midamar name
resonates well within consumer and industry markets.
Mr. Paul Habhab, the Director of Islamic Services of America, and Mr.
Bill Aossey, President of Midamar Corporation, were present at the
ceremony to accept the award with Derrick Melanson, Export Sales
Manager, of Nitta Casings Inc.