Thailand is currently the world’s sixth largest exporter of halal food, accounting for US $5 billion in international trade and responsible for providing food to 1.8 billion Muslims in over 157 nations, according to associate professor Dr Winai Dahlan.
As a large Islamic nation with strong agricultural capabilities, Pakistan is eager to become a player in halal food exports with a focus on Middle Eastern markets. Recently, Thailand was successful in using the knowledge of halal science as a selling point in marketing clean, high-quality halal food products internationally.
While Pakistan is aiming to become a global centre of halal food trade, the country still represents a high-potential market for the Thai halal food industry, due to its population, active consumption and strong interest in high-quality products.