A BEAUTY shop offering Halal cosmetics is to open in Birmingham city centre.
Pure Halal Beauty will offer ethical beauty products and cosmetics, all free of animal products and alcohol and all Halal certified.
The store will open on the Lower Ground Level at The Pavilions Shopping Centre on December 11.
The woman behind the shop, 20-year-old Rose Brown from Birmingham said she was shocked that so many products contained animal derived ingredients.
As a vegetarian and keen follower of ethical issues she searched the world for products from Malaysia, United States, Holland and the UK that cater for female and male everyday use as well as a vast range of cosmetics, hair care products, specialist creams and serums.
“I wanted to be able to use beauty products and cosmetics but was not prepared to compromise anymore by using products that I knew to be unethical,” she said.
“Halal certification ensures the ingredients used in the products are free from all animal ingredients and testing.”