With all the talk of cuts and recession it’s good to hear that the pioneering spirit is still with us. Not letting the current economic climate get in the way of a good idea, 20 year old Rose Brown set up a rather unique business venture and opened the first store of its kind in the UK.
Pure Halal Beauty, a store dedicated solely to Halal Certified and Vegan Registered beauty products, opened its doors last Christmas in Birmingham’s Pavilions Shopping Centre. Now less than a year after opening the business is booming.
Rose’s dedication to providing the best Halal Certified beauty products has led her to create her own range “The PHB Collection.” Her collection has nearly 80 unique cosmetic and skincare products and is hand-made in the UK using the finest, all natural ingredients and eco-friendly packaging.
Rose says the response to her new range has been overwhelming, “People have been really positive. I have had support and encouragement from around the country (through our website) from people who are so happy to have found us. Muslims, vegans and vegetarians love our products because they don’t conflict with their personal and religious beliefs. Our products also appeal to the conscious consumer who’s looking for chemical-free beauty products. People who want to use natural, ethical and beneficial beauty products are always so pleased with our phenomenal range as well as our extremely affordable prices!”
As well as launching her PHB Collection, Rose has teamed up with City College Birmingham to offer apprenticeships to young students. “This time last year I was a student myself so I understand how difficult it is for young people trying to find work. I’m really pleased to be able to offer students the opportunity to gain vital work experience with Pure Halal Beauty.”
While many people would baulk at the idea of setting up a business in the current climate Rose welcomes the challenge, “Some people think I’m crazy(!) but I have great belief in the products I’m selling and the prospects for expansion are looking very promising.”
“Pure Halal Beauty – Where Beauty and Belief Co-exist”
The new PHB ranges are available to customers worldwide at www.purehalalbeauty.com and in-store at Level 2, The Pavilions Shopping Centre, Birmingham, UK.