Category: Branding & Marketing

UAE: Al Islami Showcases Real Halal Concept at Dubai Peace Convention Bazaar

In line with company’s objective to promote the concept of Real Halal food globally, Al Islami has participated in the Sharia-compliant Bazaar.

Apr 18, 2012 | 0 comments View Post

UK: Multi-million pound Halal facility now open

Bombay Halwa has gone live with a dedicated, multi-million pound production facility for a ready meal range of curries called ‘Royal Halal’. Tesco, Sainsbury, Asda and Waitrose will all have these products in their Frozen Food section.

Apr 12, 2012 | 0 comments View Post

USA: Muslim Growth Is Good For Muslim Businesses, Marketing

With an estimated disposable income of between $107 billion and $124 billion, Muslim Americans are realizing they can use their size to influence the market. If a business offers halal food products, for example, Muslim consumers will pick that business over the others.

Apr 11, 2012 | 0 comments View Post

Travel: Airborne prayers problem solved for tech-savvy Muslims

Launched earlier this month, the online tool takes data such as prayer times in the country of origin, the destination city and in countries on the flight path and uses an algorithm to plot exact prayer hours during a flight.

Apr 06, 2012 | 0 comments View Post

Malaysia: IP Bank To Store All Halal-related Intellectual Properties

The world’s first-of-its-kind Halal Intellectual Property (IP) Bank initiated by the Halal Industry Development Corp (HDC) has been formed to store all registered and licensed halal intellectual properties and ideas.

Apr 05, 2012 | 0 comments View Post

Malaysia: World Halal Forum 2012 – Cultivating a Universal Halal Lifestyle

Tan Sri Muhyiddin Hj Mohd Yassin, in his keynote address, praised the World Halal Forum for its efforts in emphasizing on a universal appeal on Halal principles and for leveraging on creative channels like the arts, media and entertainment in spreading good values.

Apr 05, 2012 | 0 comments View Post

Muxlim Debate A Great Reminder – Startups Far From Mainstream

“The company is not over. A re-launch with a new strategy is currently on the table, and I don’t think we should be celebrating the demise of any startup company prematurely when we all know that for example, Google changed it’s business model 3 times before finding the right one.”

Apr 01, 2012 | 0 comments View Post

USA: Hewar Social Communications Wins ARF David Ogilvy Award

Hewar Social Communications is pleased to announce that the Advertising Research Foundation (ARF) has awarded it and client, Saffron Road Foods™, with the prestigious David Ogilvy Award for the Digital + Media category.

Mar 30, 2012 | 0 comments View Post

South Africa: Hot, cross Christians fired up over halal-certified buns

Some members of the Christian community are angry at Woolworths, a major South African retail chain, for putting a halal certification mark on packages of hot cross buns sold ahead of Easter.

Mar 30, 2012 | 0 comments View Post

USA: Brands Can Win by Tapping Muslim Market

Despite an immense diversity of cultures, governments, and economies, Islam binds Muslims together in their daily lives, including consumption choices. The global halal market is worth $2.1 trillion today and is growing at an annual rate of $500 billion.

Mar 29, 2012 | 1 comment View Post

Brunei: Brunei Halal eyes Europe, Asia in big way

Currently, Brunei Halal Brand is heading towards the European market by penetrating into the UK market first. Apart from making its presence felt in the UK, Brunei Halal Brand is slowly but steadily spreading its wings across Asia and the region. Brunei Halal Brand is all set to start production in Thailand and India, while it’s already doing so in Malaysia and Spain.

Mar 28, 2012 | 0 comments View Post

Opinion: Half-a-trillion-dollar Halal industry looks for credibility

But it’s a market strewn with confusion, as separate Muslim countries try to establish recognised standards and producers from outside the Muslim world also hurry to enter the market. That leaves many Muslim consumers crying out for reliable brands that will help them guide their choices.

Mar 27, 2012 | 0 comments View Post
UK: Lord Noon’s Bombay Halwa launches Royal Halal in UK

UK: Lord Noon’s Bombay Halwa launches Royal Halal in UK

Lord Gulam Noon, who produces 1.5 million curries a week for various food brands, launched ‘Royal Halal’ meals under his own family-owned brand at the company headquarters, Bombay Halwa in Southall, Middlesex.

Mar 22, 2012 | 0 comments View Post

UAE: Digital presence a must for Middle East brands

The TNS Digital Life study, which surveyed 60,000 respondents globally, found that 20 per cent of actual in-store sales are influenced by pre-purchase digital touch points, suggesting that brands must be the driver of information before user-generated material takes hold.

Mar 05, 2012 | 0 comments View Post

Turkey: ‘Muslim Facebook’ plans to be launched in Istanbul in Ramadan

Described as a “Halal Facebook,” the new social networking phenomenon, Salamworld, set to hit the Muslim world during the fasting month of Ramadan, will create an Internet platform for Muslims of all ages. The headquarters of the company are located in Istanbul.

Mar 05, 2012 | 1 comment View Post

USA: Ahmad Adam, The Entrepreneur Behind Halal Chicken at Crescent Foods

Yvonne Maffei of My Halal Kitchen interviews Ahmad Adam. “I would say that Mr. Ahmad Adam, the entrepreneur behind Crescent Foods, is doing more than just bring us all great chicken. He’s changing the way we think about halal, community, and the ability to rise to greater potential in this market.”

Feb 29, 2012 | 0 comments View Post

USA: McDonald’s to open 100 new outlets in Middle East

At the largest food trade fair in the Middle East, Gulfood, it was revealed that McDonald’s is expected to open 100 new outlets this year with a particular focus on the United Arab Emirates and Saudi Arabia. Currently, the Golden Arches has 833 restaurants in 17 markets in the Middle East and Africa – a growth rate of between 10 to 15 per cent every year.

Feb 22, 2012 | 0 comments View Post

UAE: Gulfood Awards 2012 Recognise Excellence In The Food And Beverage Industry

HalalFocus would like to congratulate their advertiser Midamar Corporation, Iowa, USA, for winning the Best New Halal Food Award for the second year running at Gulfood 2012, the largest annual trade exhibition in the world. The award was presented for their Halal Black Pepper Smoked Beef Strips! Midamar has been producing Halal Food in the USA since 1974, and they are now a leading trusted brand for Halal food products all over the world.

Feb 20, 2012 | 0 comments View Post
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