ISLAMABAD: The Pakistan Poultry Association (PPA) Thursday called upon the government to facilitate the poultry traders to enable them increasing export of Halal chicken meat and products by at least $440 million a year.
“Middle East has become the largest Halal food consumer market whereas Halal food demand in European countries is also increasing due to rising number of Muslims in European countries,” a delegation of PPA said while talking to Adviser to Prime Minister on Commerce, Industry, and Textile Abdul Razak Dawood here at his office.
The delegation said that by next year, total trade volume in Halal food across the world would cross $3.7 trillion, therefore Pakistan could tap this huge potential.
Abdul Razak Dawood assured the delegation of government’s full support to the industry saying that the it would bring numerous reforms in poultry sector and would increase the volume of export in this sector.